The United States
is a world-famous brand. Since 1938, Leshi has spread its irresistible brand spirit of delicious and happy all over the world, and entered the China market in 1993. Over the past 2 years, Joy has continuously created delicious legends with China characteristics. Based on the needs of local consumers and the profound Chinese food culture, it developed delicious potato chips suitable for China consumers and spread the brand concept among hundreds of millions of consumers in China, thus becoming a household name.
The secret of crisp and delicious Leshi potato chips lies in its high demand for raw potatoes. Today, PepsiCo's food business in China has grown to six food production plants and seven sustainable demonstration farms. PepsiCo's investment in agricultural development in China has exceeded 2 million yuan. In the past 12 years, more than 1, farmers have benefited from the agricultural projects of Le Shi in China.
Extended information:
In 1932, two young Americans, Elmer Doolin of San Antonio and Herman W. Lay of Nashville, founded the brand of Lay's. It is a leisure food brand of Frito-Lay.
In p>1956, Lay's became the first fast food brand in America. In 1959, Lay's products had more than 4 kinds and employed more than 3, people.
In 213, Leshi Company ranked 37th in the list of the most admired companies in the world selected by Fortune magazine, and 137th in the list of the Fortune 5 in 213. In 212, Oxfam was named one of the top 1 best reputation companies in the United States in 212 by Forbes magazine, and once again ranked in the forefront of the annual "Best Corporate Citizen" published by Corporate Responsibility magazine in the United States. This list is considered to be one of the three most important business rankings in the United States.