Group buying refers to a shopping method in which consumers who know or do not know each other join together to increase their negotiating power with merchants to obtain the best price. Based on the principle of small profits but quick turnover, merchants can provide group purchase discounts lower than retail prices and provide high-quality services that cannot be obtained by individual purchases.
The purpose of group buying is to allow everyone to find more favorable group buying products, so that consumers who do not know each other can enjoy high-quality and low-priced services together.
The process of group buying is: group buying is divided into two types: group buying and group buying. The person who starts the group is called the group leader and is the party organizing the group buying. The person who follows the group is called the group member and is the party participating in the group buying. In addition to the group leader and group members, there is also a party that provides goods, called a merchant.
First, the group leader starts the group:
1. The group leader finds the product to be opened, determines the number of people required for group purchase, product brand, model and product group purchase price, etc.
2. Gather members. You can post information online to find it, or you can find relatives and friends around you. In order to better determine the number of group members, some group leaders will ask for deposits from group members.
3. After the number of group members reaches the group purchase requirement, the group leader will organize a unified purchase from the merchant. The group purchase ends; if the group members do not meet the group purchase requirements, the group purchase fails.
For group members, there is no need for group members to contact merchants, bargaining, etc.
1. The group members saw the group leader’s post, or were persuaded by relatives and friends around them who were participating in the group, and felt that they were very interested in the group’s products and participated in the group purchase.
2. After the number of group members reaches the group purchase requirements, the group leader shall pay, receive the goods, ask for relevant bills, warranty certificates, etc., and the group purchase will end; if the group members do not meet the group purchase requirements, the group purchase will fail.
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