"Crazy Thursday" is a regular marketing campaign of KFC, which means that it regularly offers special deals on Thursdays. The campaign has been in operation since at least August 2018, as traced from KFC's official Weibo account.

Thanksgiving Day every year on the fourth Thursday in November, the next day is also the American Grand Purchase, the first day of this day American shopping malls will launch discounts and offers at the end of the year final promotion. KFC was inspired, in order to avoid Friday promotions, Thursday positioning Crazy Thursday, will be a variety of food offers to carry out, with the sale of coupons, crazy giveaway all kinds of activities.