On March 6, 2007, "Laiyifen" was awarded the title of Shanghai Famous Trademark; on December 31 of the same year, "Laiyifen" was awarded the honorary title of "Shanghai Famous Brand Product". On December 31st of the same year, "Laiyifen" was awarded the honorary title of "Shanghai Famous Brand Product", which marked the development of "Laiyifen" into a brand-new period.
Shi Yonglei established the development strategy of "based on Shanghai, starting from the whole country, and looking at the world" for the future development of Laiyifen. The company's long-term development goals are: to become a leading enterprise in the chain industry; to become an enterprise with important economic influence in China; to become a listed company with a good image of social public welfare; and to become the most loved enterprise by its employees.
The main goal of Laiyi's future development is to establish Laiyi's leading position in the national casual food chain industry. To this end, Shi Yonglei formulated the specific development objectives of LaiyiFen in the coming period: 1, to ensure the high-speed development of casual food business at the same time, prudent supporting operations, so that LaiyiFen to establish a leading position in the casual food retail industry; 2, the company to enter the capital market, the acquisition of related competitors, the formation of the market benchmark position. 3, and constantly enhance the image of the corporate public ****. So that LaiyiFen really become a Chinese enterprise with important economic influence, and become a listed company with a good image of social public welfare.
Reviewing the past, looking to the future, I believe that Laiyifen in Shi Yonglei and Aiya Foods under the efforts of all the staff, will spread wings and soar.