Main Ingredients
Water, Carbohydrates (Sugars), Carbon dioxide (Carbonic Acid), Food Flavor, Citric Acid
Whether Containing Preservatives: No
Main Nutritional Composition: Carbohydrates, Water
Main Serving Benefits: Thirst Quenching, Cooling
Sprite mainly consists of: Water, Fruit & Grape Syrup. sugar, food additives (carbon dioxide, citric acid, sodium citrate, sodium benzoate), food flavor.
Sprite is a lemon-flavored soda drink launched by The Coca-Cola Company in 1961, and is the second largest brand of The Coca-Cola Company after "Coca-Cola", which is marketed in more than 190 countries and ranks third in the global beverage market. Coca-Cola took "Sprite" as the main strategic brand to introduce into the Chinese market. Its original meaning is monster, elf, and then it was translated into "雪碧" by integrating the traditional Chinese culture, which has the meaning of purity and coolness in Chinese language, reminding people of a flurry of white snow in the hot summer, and making people think of a snowstorm in the summer. It reminds people in the hot summer of a flurry of white snow, a pool of clear blue water, a feeling of coolness, resulting in "unstoppable temptation".
Brand History
The word "Sprite" is a phonetic translation of the English word Sprite, which was originally translated as "monster" or "elf". The character of Sprite appeared frequently in Coca-Cola posters from the 1840s and 1850s. Sprite Boy had a boyish grin on his face and was always surrounded by twinkling stars, symbolizing his lively personality and the bubbles in his Coke. This Sprite Boy has nothing to do with the familiar Sprite, a brand that was not introduced until 1961. As a beverage, the translation of "Sprite" was painstaking. The name "Snow" is a chilly word that fits the cool taste of the soda; "Bei" is a clear green color that fits the color of the bottle, which not only matches the perception of the Chinese consumers, but also reinforces the brand image. In the summer, this kind of drink name makes you want to drink it. And what's more, it's not just a word that's worth a thousand words.
"Sprite", the parent company of Coca-Cola not only has strong financial strength, marketing worldwide for more than 100 years of market experience and a number of absolute leading brands in the world beverage market; and "Sprite" drink in 1961, when it was launched in the U.S. market, it has been a success. Once launched in the U.S. market, it quickly grew into one of the world's popular brands of soda market, "Sprite" revenue has accounted for a large proportion of the total income of the Coca-Cola Company.
Coca-Cola took "Sprite" as the main strategic brand to introduce into the Chinese market, and blended it with traditional Chinese culture and transliterated it into "雪碧", which has the meaning of purity and coolness in the Chinese language, reminding people of a piece of flying white snow, a pool of water, a pool of water, and a pool of water. Sprite" has the meaning of purity and coolness in Chinese, reminding people in the hot summer months of a flurry of white snow and a pool of clear blue water, giving them a sense of coolness and an "unstoppable temptation". Sprite has always pursued the strategy of world-class celebrity endorsement, with A-Mei Zhang, the world's diving queen Fu Mingxia and others interpreting the brand's youthful and fashionable connotations, and the tagline, "Cool through the heart, the heart soars," becoming a "ballad" that the younger generation has been clamoring to sing. "Its brand awareness is almost a household name, known to women and children, and "Sprite" has become the leading brand in China's lemon flavored soft drink market.