KFC produces a large number of new packages every year. No matter where you are, you can see advertisements about KFC. KFC focuses on convenience, speed and low price. For many years, it has been adhering to the purpose of integrating China into life, and KFC has also established itself in China. With the rise of KFC, a large number of fast food began to spring up like mushrooms after rain, and McDonald's was the first. McDonald's entered China on 1990. KFC, for example, mainly focuses on fried chicken, hamburgers, French fries and other fast food, which brings a lot of convenience to people's work and life.
KFC selects some stars as its advertising spokespersons every year. Lu Han, Joker Xue, TFboys, ZERO-G Men's Team, Zhou Dongyu, Zhu Yilong and many other big-name stars have all endorsed. After Lu Han, in just two years, KFC has lost control in choosing spokespersons, from Bo Huang to Z.TAO; From Roy to Zhou Dongyu; From Zhu Yilong to Karry, and then to Ebo, the first spokesman in 2020, KFC has become a well-deserved flow harvester. As for the spokesperson, KFC is not sloppy at all, and it has also established a joint venture with China Geography.
On August 1 day, in order to celebrate the Slave Liberation Day in Trinidad and Tobago, the local KFC chain store specially released a new advertising copy, and new advertisers promoted the classic fried chicken food. As you can see on the screen, in the middle is a fried chicken leg; And the projection on the wall not far away is? Black power? Classic symbol: fist raised and held tightly. It still says at the top of the picture? Happy liberation day? . Some netizens claimed:? Comparing the fist symbolizing black power to a fried chicken leg, what better way to commemorate Slave Liberation Day? ? Some netizens think that eating fried chicken is one of the inherent prejudices against blacks, while others bluntly say: This is the most discriminatory advertisement I have ever seen. ? Kfc found that the wind review was unfavorable, quickly removed the advertisement and issued a statement: We realized our mistakes and apologized to the people who were hurt. ?