The role of this advertising MV is: the heroine-G.E.M.; The hero-Kim Soo Hyun.

Data expansion:

1, dove is a series of products launched in China by Mars, an American multinational food company, the world's largest manufacturer of pet food and snack food./kloc-0 entered China in 1989.

2, advertising:

Facing the increasingly mature consumers, Effen Food Company not only goes all out to develop high-quality Dove milk chocolate? And every year, we seek innovation and change, hoping to give consumers a good chocolate experience, and commercials are no exception.

From "listening to Dove's silk" in the past, we are now planning with all our strength, shooting with unique creativity and unique production technology, bringing consumers a brand-new advertising film-whirlpool, which feels like silk in a new realm. When the deep and emotional narration, combined with beautiful singing music, gradually leads to a slowly rotating chocolate vortex, which has a silky texture and a smooth rhythm like a clear spring.

This genuine chocolate vortex keeps spinning, and with the addition of pure milk, the wonderful combination of chocolate and milk is as melodious and moving as dancing a slow jazz dance. The wonderful feeling it renders attracts you into a world of pure milk chocolate. After that, the molded chocolate pieces flew out of the attractive whirlpool, and the impulse to taste first was no longer unbearable.

This perfect performance brings the temptation of vision and taste to the highest point, just like experiencing a wonderful chocolate feast. This is the chocolate experience and brand-new feeling Dove wants to present to the audience. Eating chocolate is a wonderful experience, but shooting chocolate is a challenge.

Reference: Dove Chocolate-Baidu Encyclopedia