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Steak platter
Recently, celebrity endorsements have gone wrong again, or celebrity endorsements have been in trouble all the time, and the related influence is not only apparent, just like the "Eat less meat" campaign promoted by Huang Lei, Ryan, baby, Zhang Junning, Huang Xuan and other celebrities, behind which is a large-scale double-label campaign.

Before we say "eat less meat", let's make it clear that human beings pay attention to a balanced nutritional intake. The proportion of people who eat vegetarian food in China is much healthier than that of most foreigners, and the proportion of people who eat meat in China is normal, which is low in the world. In other words, China has always been good at eating and eating scientifically. We really don't need your star to tell us how to eat.

Just as netizens found that European and American stars took photos and drank coffee in the street with plastic straws, the same brand promoted paper straws in China. We are not opposed to environmental protection, but we realize that these things are completely "strict with ourselves", so we refuse to double the standard.

This group of stars who promoted the "eat less meat" campaign were also scolded for this reason. They hold fruits and vegetables with commercial smiles, and use various advertisements to persuade ordinary people to eat less meat, saying that they can reduce obesity and emissions and care for the earth. In fact, they are lovers of eating steak and selling meat in hot pot restaurants.

Hot pot restaurants in Ryan have been opened one after another, mainly promoting meat dishes. The bottom of the pot is sour soup duck, and beef should be made into four flavors. At first glance, it is "sea, land and air" meat with complete pictures.

Zhang Junning's food program in Nicholas Tse is to restore the braised pork rice cooked by her mother and take Nicholas Tse to eat ginger duck.

In the program, Zhang Junning also mentioned "food tonic", which was very clear. However, such stars promote "eat less meat" with ordinary people. Do you think she's doing it for your own good or "the drunkard's sake is not wine"?

What's even more ridiculous is that Bao Bao and Huang Lei, in The Life of Desire, ate braised pork, asked for rice in broth, and added rice and meat, saying that they ate two-thirds of the meat, but they were also framed by others.

Huang Xiaoming, the baby's husband, did not forget to help his wife consolidate her "personal design" when she starred in Yearning, and told Huang Lei that she wanted to learn to cook braised pork because the baby liked it very much.

But when it comes to promoting "eat less meat", baby has changed from a female star who eats so much meat but is not fat to a picky eater who eats less meat in order to keep beautiful and healthy. I don't blame netizens for voicing that these stars dare to say anything for money.

Huang Lei's participation in the propaganda of "eat less meat" is outrageous. As an amateur chef who likes and is good at cooking meat, he told us to "eat less meat" while gaining weight, and then cooked steak for his daughter.

In the latest season of Life I yearn for, a group of people eat barbecue together. Huang Lei sat down and began to order, including beef and mutton.

Peng Yuchang can't accept sheep kidney, but it's Huang Lei's favorite. Huang Lei forced Peng Yuchang to eat, which almost made people vomit. In the derivative program, Huang Lei still told Peng Yuchang: "You don't have to lose weight."

Some netizens think a little more, thinking that this is not just a simple double standard of stars, but also a business. Whether the stars realize it or not, we should all realize it.

Finally, I want to say that in the modern society with such a developed network, marketing is pervasive and everyone is surrounded by all kinds of information. As an influential star, we should know and identify the information in advance when sending it to us. We need to learn information screening, and stars should learn more.

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