Donggengdao's full name is Donggengdao Dim Sum Store, which is a local pastry brand in Jinan. In 2020, the first store opened in Shanshi East Road, Lixia District, Jinan City, Shandong Province, focusing on egg cakes, and dim sum is food such as cakes. Click to learn more about joining projects.

According to legend, a general in the Eastern Jin Dynasty was deeply moved when he saw the soldiers fighting bloody battles day and night, heroically killing the enemy and repeatedly making meritorious deeds. He immediately ordered the people to bake delicious cakes and sent people to the front to comfort the soldiers as a token of "a little bit of affection".

Since then, the name of "dim sum" has spread and has been used.

Donggengdao has a history of many years. Up to now, Donggengdao Egg Cake has hundreds of stores, which mainly provide consumers with all kinds of fresh desserts, including Chinese and western cakes, special bread, small cakes and moon cakes.

Donggengdao Chicken Cake has welcomed a large number of consumers with its characteristics and services. The unified management mode and unified publicity form implemented by the headquarters are easy to receive the ideal brand effect and can effectively improve the market operation efficiency of franchisees. According to the company's unified brand communication strategy and VI visual identity design system, after field investigation in the customer's area, combined with the level positioning of franchise stores and the size specifications of stores, and referring to the basic requirements or suggestions of entrepreneurs, a complete design scheme is provided, including store floor plan, decoration construction drawings and renderings.