A direct store is opened by the headquarters itself and directly managed. A direct store is directly operated by a company or a store.

the owner is neither an agent nor an employee. Franchise stores are authorized to franchise others and must be at least the third store. Franchise franchise must be at least the third store. Franchise franchise must be at least the third store. Franchise franchise must be at least the third store. Franchise franchise must be the third store. Franchise franchise must be at least the third store head office to provide franchise trademarks, goods (or services), symbolizing the company's overall design and management technology. Franchise stores are engaged in selling the same goods or services under the same image and goodwill as the head office. Compared with the rights granted by the head office, franchise stores must invest relative business funds, including start-up funds such as franchise funds, royalties and contract funds. In addition to relative funds, franchisees also have relative obligations, that is, they must abide by the restrictions and regulations of the head office, and during the duration of the contract, the head office must continue to operate and assist franchisees.