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Mother's Day Program 1
"May Day, Thanksgiving Mother's Day"
Red Star International Plaza, a gift for mother's love! May X Thanksgiving Mother's Day Appreciation Meeting
I. Purpose of the activity
1. This activity will show Red Star's humanistic care for customers, establish a good image of the enterprise in the eyes of customers and enhance the reputation of the project.
2. Customer participation: Call customers in the early stage and the Housing Fair.
Second, the theme of the event
"May Day, Thanksgiving Mother's Day"
Third, the content of the activity
Activity time: May X, 20x.
Venue: Sales Department of Hongxing International Plaza.
Theme activity 1: 100 people sign and give thanks for Mother's Day.
Activity form:
1. Put a spray-painted background at the entrance of the on-site sales department to collect customers' signatures and write down the mother's day wishes.
2. Anyone who signs can get a bunch of carnations in the sales department as a gift for his mother.
3. One hundred people signed and filmed for future publicity and display, and fixed the eternal Mother's Day.
4. Send a text message to your mother on the spot:
Content: 1. No matter you are around or on the horizon, you always hang on to me; Rich or poor, you always accompany me; No matter young or old, you are always busy for me; No matter plain or brilliant, you always treat me the same; No matter happy or sad, you are always by my side. Mother's Day is coming, dear mother, you have worked hard. I wish you happiness, health and good luck!
2. Mom, I wish you: Laugh and worry away, San Xiao is in a good mood, four smiles are not old, five smiles are in high spirits, six smiles are in good health, seven smiles are happy, eight smiles are less wrinkled, nine smiles are better than life, and ten smiles are happy!
Background wall content:
Salute to mother, signed by 100 people.
Content: Love May Day, be grateful for Mother's Day, and freeze the eternal Mother's Day.
Theme Activity 2: DIY Cake —— Grateful for maternal love that never passes away.
The DIY cake activity site is placed inside the sales department, and participants express their gratitude to their mothers on Mother's Day by making cakes for their mothers themselves.
Activity Description: The professional dessert chef prepares the prototype of the cake. Participants can DIY their favorite patterns on the cake, put them into beautiful gift boxes, and write down what they want to say to their mothers with post-it notes prepared by the staff in advance, so that they can give them to their mothers around them.
Quantity: 50 copies
Activity notification: mode: SMS+call back from old customers.
Fourth, the site layout
Activity layout: spray-painted background wall is placed at the entrance of the sales department, which is convenient to mobilize the interaction and participation of the audience. Desk and oily pen are placed next to the background wall, and the staff will warm up the field in advance for the audience to sign. Equipped with audio, microphone, leaflets, prizes (carnations), etc.
The rainbow door in front of the sales department hangs a banner, which reads: Red Star International Plaza wishes the owners a happy Mother's Day.
V. Activity flow:
May 1 1 9: 20.
Start playing stage background music, and the sales department will play background music. The background music suggests songs related to Mother's Day, such as Thanksgiving Heart, Mother in Candlelight, Where Peach Blossoms Bloom, Mother, etc.
10:00 start
The background music continues, and the audience is invited to sign.
9:30— 16:30
Throughout the day, visiting customers are free to sign.
10: 00-16: 30, DIY cake making activities will be carried out simultaneously.
Mother's Day Program 2
I. Background of activities
The second Sunday in May every year is the traditional "Mother's Day". This festival is designed for mothers all over the world, and it is a festival full of warmth. * * Supermarkets or shopping malls, stores frequented by housewives, we can operate "family ties" on this day and do some public relations promotion activities that will help the image of supermarkets.
II. Activity Time: May xx-May xx
Third, the theme of the event: Warm Mother's Day in the supermarket or shopping mall
Iv. contents of promotional activities:
Activity 1: Mother's Day specials
Food: cake, chocolate, milk, fresh food, etc.
Daily necessities: paper products, sanitary napkins, etc.
Cosmetics: facial cleanser, nourishing cream, etc.
Activity 2: Anyone who buys a single cashier's receipt in the supermarket is over 100 yuan, and gives a bundle of carnations with the shopping receipt.
(Cost calculation: the cost of a bundle of carnations (10) is about RMB 5 yuan on Mother's Day, which is equivalent to 5% of the profit. If the quantity is reduced to 5 1 bundle, the estimated cost is about 2.5 yuan.
Activity 3: Sincerely wish mom.
Content: What do you want to say to your mother most when Mother's Day comes? From May 9th to May13rd, you can fill in the "message book" in the supermarket. The supermarket posted these words in a conspicuous place in the supermarket.
V. Precautions:
1. In the second activity mentioned above, in order to prevent cheating, the gift must be marked on the back of the shopping receipt after delivery.
2. In activity 3, you need to prepare a high-grade message book and put it at the entrance of the supermarket to facilitate customers to leave messages after shopping; After the wonderful contents in the message book are processed by computer, they are posted in a conspicuous position for customers to enjoy, including the name of the message sender and the name of the blessed person.
Mother's Day Program 3
Design intent:
The ancients said it well: "The grace of dripping water is rewarded by a spring." "Thanksgiving" is a person's basic quality. A person who lacks love and doesn't know how to be grateful, when he grows up, he doesn't know how to be considerate, care about others, respect his parents and teachers, and it is difficult for him to associate with others and integrate into society, let alone love others, the country, the society and the nation.
Every one of us grew up under the pure and selfless bath of maternal love. On the road of growth, the mother's contribution is really too much. Now there are many one-child families. Because of their excessive love and arrogance for their children, many children turn a blind eye to their mother's love and take it for granted, so let alone care about and be grateful to their mothers, which is extremely unfavorable for the development of children's sound personality. Mother's Day is coming in a few days. The New Outline emphasizes: "Kindergartens should cooperate closely with families and communities and make comprehensive use of various educational resources." It also requires us to "be good at discovering the educational value implied in things, games and accidents that children are interested in, seize the opportunity and actively guide." Therefore, we take this opportunity to design an activity with the theme of "grateful heart" and invite children's mothers to join us in the kindergarten. We hope that through this activity, children can understand their mothers' hard work and love, and then start from thanking their mothers, know how to repay their kindness and become a kind person with a "grateful" heart.
Activity objectives:
Cognition: Let children know that the second Sunday in May is Mother's Day.
Emotion: understand the mother's hard work and cultivate children's gratitude to her.
Ability: I can do something for my mother with practical actions.
Activity preparation:
Material preparation:
1, negotiate with young children what kind of methods and materials to choose to decorate the holiday environment, arrange programs and so on.
2. Various kinds of wrinkled paper, thin iron wire, scissors, colored cardboard, oil pastels, colored straws, etc. needed for making flowers, greeting cards, necklaces and paintings.
3. "Grateful Heart" tapes and tape recorders.
4. Issue invitations in advance, and invite mother to come to the kindergarten to participate in the celebration activities at XXX time.
Preparation of knowledge and experience:
1, contact the parent representative to make a speech (through communication, ask her to speak in a language that children can understand).
2. Ask children to go home and observe what their mothers have to do at home.
Activity process:
First, introduce Mother's Day
Today is the second Sunday in May. Do children know what festival it is today? (Mother's Day) Do you know what "mother" means? (Mother means mother) Whose festival is Mother's Day? On this day, children in many countries in the world will celebrate this festival for their mothers.
(Teaching assumption: It is easy to arouse the enthusiasm of children to participate in activities by introducing topics in the form of conversation. The introductory discourse is short and purposeful, which paves the way for children to enter the later activities. )
Second, carry out the "Mother's Day Thanksgiving Meeting" activities
1, perform the singing song "Only mothers are good in the world"
Today, we invited the children's mothers to the kindergarten. Let's welcome them with warm applause. First of all, we want to present a good song "Only mothers are good in the world" to mothers.
2. Guide children to talk about how to care for and care for their mothers.
Children's mothers must do a lot of things at home. Who can tell me what your mother does at home? (Cooking, cooking, washing, washing dishes, cleaning, etc.) It turns out that mothers have to do so many housework at home. It's really hard. Therefore, children should listen to their mothers' words at ordinary times, and help their mothers to do what they can to reduce their burden. Speaking of reducing the burden, I would like to ask the children to talk about what you are going to do to help your mother at home. (Children answer: sweeping the floor, taking out the garbage, cleaning the room, etc.)
Teaching assumption: Children are familiar with the housework that their mother has to do at home every day. Starting with the problem of being close to children's life, the teacher naturally evokes children's desire to express, and naturally leads to the topic of "mother is very hard, and children should listen to her words and reduce the burden for her". )
3. Recite the children's song "Mother's Heart"
The children speak very well, so let's recite a children's song "Mother's Heart" for our mother.
4. Mother's representative speaks
Teacher: Just now, the mothers were particularly moved by the children's recitation. They have a lot to say to the children. Today, we invited the mother of XXX children, and asked her to speak for the children on behalf of all the mothers. Welcome. (Speech by parents' representative)
(Teaching Assumption: The new "Outline" points out: "Family is an important partner of kindergarten, and parents should be sought for their support and active participation." In this link, teachers make good use of the important resource of parents, and make the whole activity more vivid, interesting and attractive to children. )
5, the game-grab the chair,
Next, I'd like to invite children's mothers to play a game-stepping on balloons, and the top three winners will give prizes.
Teaching assumption: Games are very popular activities for children. By inviting mothers to play the game of grabbing chairs, mothers can relive the joy of childhood games, and children can shout and cheer for their mothers, thus realizing the feeling that their mothers are happy and they are happy. )
6. Accompanied by the music of "Grateful Heart", children begin to make gifts and give them to their mothers, and say a thoughtful and blessing word to their mothers.
Teacher: Children can always receive gifts from their mothers on their birthdays. Today is their mother's day, and we children should also give a gift to their mothers in return, right? Today, the teacher prepared a lot of materials for children, including oil pastels, drawing paper, waxed paper, watercolor pens, wrinkled paper, cardboard and so on. You can use these materials to draw pictures, or you can use them to make greeting cards, carnations, necklaces or other things. After the gift is finished, please give it to your dear mother and say a warm and blessing word to her. (For example: Mother, I love you! Mother, you have worked hard! Mother, I wish you a happy holiday! )
Activity assumption: under the familiar melody of Grateful Heart, guide children to spread their imagination wings, choose materials independently, and combine the existing experience and skills to make gifts for their mothers on Mother's Day. This design is to let children experience the happiness created independently, and also to let children return their mother's love with practical actions with a "grateful heart" from this small action. )
Extended activities:
1, go home and listen to my mother tell me the story of growing up.
2. Go home and wash your feet for your mother and help her wash away her tiredness.
(Activity assumption: Although the activities in the classroom have ended, the gratitude to the mother will never end. In the extension of the activities, the teacher put forward the homework of "going home to listen to my mother's story of growing up" and "going home to wash my feet for my mother and help her wash away her fatigue", leading the children's "gratitude" to a broader sky. )
Mother's Day Program 4
First, the theme of the event: Thanksgiving Mother's Day: Mother, you have worked hard!
Second, the purpose and significance of the activity: mother is the greatest name in the world; Motherly love is the most selfless emotion in the world. Since childhood, we have grown up without worry under the nourishment of maternal love. When we are injured, our mother is the object we can confide in and rely on without scruple. Inheriting Huaxia virtue-filial piety, deducing Huaxia soul-love, writing Guohua virtue-spreading Huaxia civilization and promoting community culture. Through a series of activities, enrich the cultural life of the community, pay attention to family ties, relive the growth process, and be grateful for the great maternal love. Let community residents learn to be grateful and learn to care with their hearts. Within the scope of the whole community, the selection of "glorious mothers" was held, and the activities of condolence to the glorious mothers in the jurisdiction were carried out on the eve of Mother's Day. I hope that through this activity, we can provide a platform for communication, exchange and learning, promote the harmonious exchange between mother and child, and show the positive spirit of contemporary young people.
III. Activity Time: 9:00 am on May X.
Fourth, object-oriented: all residents of the community
5. Activity promotion: Posting the origin of Mother's Day and the outlines of activities celebrating Mother's Day in various countries over the years on the community publicity column.
Vi. Activity Organization: Xiaoxigou Community Neighborhood Committee
VII. Activity Plan:
Scheme 1: In the week of Mother's Day (that is, the second week of May), the community will carry out inspirational film broadcasting activities about mother's love, and the community women's congress will do corresponding publicity work to mobilize community residents to actively participate in watching.
Scheme 2: Each resident group is the unit, and each group leader is the person in charge, and 1-2 "glorious mothers" are selected from each group respectively. The selection methods are recommendation and secret ballot.
Option 3: On the eve of Mother's Day, within the community jurisdiction, the theme is "Thanksgiving Mother's Day: You have worked hard!" Consolation activities. Visit and express condolences to the glorious mothers and outstanding mothers over 80 years old selected within the jurisdiction.
Scheme 4: Carry out a series of thanksgiving activities in School No.9 in the jurisdiction. Organize students to carry out "Ten Ones" activities (i.e. cooking, washing clothes and washing feet for mother once; Write a letter or speak your mind to your mother, perform a program, make a pot of tea, send a carnation, tell an interesting or meaningful story and beat your back once; Take a walk with your mother. )。
Scheme 5: Mobilize the students in No.9 Middle School to organize a blackboard newspaper with the theme of "Thanksgiving for Mother and Building Harmony" to promote the traditional culture of filial piety.
Viii. Activities and initiatives:
1, continue to do a good job in the creation of "five good civilized families" and strengthen women's ideological and moral construction.
2. During Mother's Day, mobilize students to do practical things for their mothers and mobilize residents to do good things for their mothers, such as doing a physical examination for their mothers; Go out for a trip with my mother; Help mother solve a difficult problem in life, etc.
3. On the occasion of "Mother's Day", we will carry out the activity of "striving to be a good mother, a good in-laws, a good wife, a good child, a good daughter-in-law, a good sister-in-law, and a good neighborhood, and promote parental nurturing, loving husband and wife, brotherly affection, and caring mother-in-law.
Mother's Day Program 5
This year's Mother's Day is May X, XX, followed by the May Day holiday. Generally, shopping malls will link May Day and Mother's Day together for promotion, so this year's Mother's Day shopping mall promotion should be combined with May Day shopping mall promotion activities.
I. Market Purpose:
The closing of the costume culture festival and the launch of Mother's Day activities coincided with the May Day holiday, and Mother's Day will surely bring the second sales climax in May. Nowadays, more and more attention is paid to filial piety and beauty. How to arouse filial piety and how to arouse women's instinct to love beauty is a problem that businesses must consider. Mother's Day sales focus on cosmetics, accessories, women's clothing and women-related products. Strive to win sales with the advantages of commodity promotion and mother's day atmosphere.
Second, the theme of the event:
Activity time: May 9th (Friday)-May 1 1 Sunday.
Sales target: xxx ten thousand yuan increase: 0
Promotion expense rate: 0.4 1%
IV. Activities:
Cultural activities: May 1 1 Day14: 00/Bernice Women's Wear Show.
(Full-court activity plan 1)
1, send domestic service in full, and love your mother to send holidays easily.
Activity Description: When the accumulated shopping is over 1000 yuan or more (when the expensive goods are over 1000 yuan), send the housekeeping 3-hour service card 1 piece, and the invoice balance of the participated activities will not be accumulated.
Design or print the card face by yourself as a coupon or a full amount, which is more warm and practical. And newsworthy.
Purpose of the activity: enrich shopping mall activities, encourage consumption, and make the overall promotion activities fuller; Every day 100, until stock lasts.
Budget: 100*40*3= 1XX
(Full-court activity plan 2)
2. Send silver ornaments in full amount to wish mother peace and happiness.
Activity Description: When the total amount of clothing shopping exceeds 2,800, one piece of silver jewelry will be given (3 choices 1, the value is about 50 yuan). The balance of invoices that have participated in activities is not accumulated.
Purpose of the activity: enrich shopping mall activities, encourage consumption, and make the overall promotion activities fuller; Auspicious, more acceptable. Goods in the department store or women's clothing department. )
Budget: 100*50*3= 15000.
3, 100 love special gifts to dress up Mother's Day
Activity time: May 9-May 1 1 day (three days)
Activity Department: Department Store, Women's Wear Department and Leisure Department.
Activity Description: One hundred Mother's Day specials were launched, which formed a certain momentum. Mainly to attract customers into the counter to find, through special goods to drive the sales of other goods. Every special offer should have a pop prompt "Mother's Day Special". In addition, some products can be recommended by various departments, prompting "Mother's Day recommendation", thus making the festive atmosphere of Mother's Day more intense.
V. Media support:
"xx Evening News" is double-pass 19800 yuan, and news from websites, xx Business Daily and other media.
Sixth, the promotion atmosphere in the mall is set off:
The "Mother's Day Price Ceremony" on each counter is posted with pop, light boxes in the lobby, advertisements on both sides of the escalator and notices at the gate.
Vii. Activity cost budget:
Advertising fee: 19800 yuan. Art layout: 1500 yuan activities and gifts:15,000 yuan, total: 36,300 yuan.
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