After several months of continuous adjustment and improvement of the product formula, this high-quality chocolate ice cream born of love finally came out and was named Dove by Leon.
Ice cream, which is rich in cream and wrapped in mellow chocolate, was well received as soon as it was launched, and soon children and adults fell in love with Dove.
By the 1970s, more than one million Dove were sold every year, and consumers who loved it flocked to it.
Soon, Dove's popularity caused a professional chocolate manufacturer, M& Foods (M&; M/Mars).
1986, M& Foods (M&; M/Mars) holds Dove in his arms and regards the Dove brand born of love as the apple of his eye. After improving the purity and taste of Dove chocolate, Mars Foods introduced new flavors of chocolate such as milk chocolate and dark chocolate in the 1990s. These chocolates continue to write the legend of Dove, and the popularity of Dove chocolate continues to this day.
Extended data;
Dove Chocolate is the leading brand in China chocolate market and a unique chocolate classic in people's minds. Her unique silky taste and mellow aftertaste have conquered the hearts of many lovers, making the pleasant moment of tasting Dove chocolate a double enjoyment of taste and soul.
It is the tireless pursuit of quality improvement that creates the mellow taste and silky smooth taste of Dove chocolate. Because of this, more and more people all over the world fall in love with Dove chocolate.
Dove chocolate is a series of products launched in China by Mars, the American multinational food company, the world's largest manufacturer of pet food and snack food./kloc-0 entered China in 1989, and/kloc-0 became the leading brand of chocolate in China in 1995, and "milk is fragrant and silky" became a classic advertising slogan.
Reference sources; Baidu encyclopedia-dove