Among the means of restaurant marketing, discount promotion has always been effective, and the key lies in how you play. If you simply and rudely discount directly, you will often lose money and earn money, and if you play too much, you will degrade yourself.

However, if you jump out of the inertia thinking and change the gameplay, it will often bring unexpected publicity effects to the restaurant! For example, combine discount promotions with project challenges.

Second, use random events to guide customers to use.

The most successful marketing is to make your customers feel that they have taken advantage, but in fact you have gained something far more important than a single business, such as awareness, word of mouth and repeat customers.

Third, capture the hearts of young people with emoticon marketing.

Young people these days, as the aborigines of the Internet, don't have hundreds of words on WeChat. It is a torment to chat and make friends, to adjust the atmosphere and express themselves.

Therefore, catering brands seize this opportunity to use Yan characters for marketing, and the effect is not bad!

Fourth, use contact marketing to urge customers to buy again.

Usually do marketing, spend a lot of effort outside the restaurant to improve brand awareness and attract customers to the store.

But in fact, those customers who have already entered the store should also be the target of key marketing! From entering the store, ordering food to leaving the store, customers can carry out marketing anywhere.