“Traditional greenhouse vegetables are grown twice a year, and the annual income per acre is about 30,000 yuan; potted vegetables can be grown six times a year, at about 15 yuan per pot, and the annual benefit can reach 100,000 yuan. Yuan, which is more than three times that of ordinary vegetables." Jiang Yunchao from Wanglou Village, Zhanglu Town, Shen County, Liaocheng City, gave this calculation to reporters in an interview with local media.

Families use foam boxes, plastic buckets, flower pots, and unused wooden pots to grow vegetables. It is a long-standing tradition of the older generation. One more hobby. However, seven or eight years ago, Wenzhou media reported that a hotel sold "potted vegetables" as dishes. A local restaurant calls potted vegetables "farm greens". Usually three pots of potted vegetables can be fried for two plates. "Vegetables bought in the market tend to become stale after being stored for a few days. Potted vegetables like this are freshly cut and fried, and they taste better," said Fang Qianxi, the person in charge of the restaurant.

Of course, when ordinary people grow potted vegetables on their own, there are still some limitations. Generally, they are leafy vegetables with short growth cycles such as baby cabbage, beets, lettuce, and winter vegetables. It is not easy to grow melons.

But then "potted vegetables" began to develop. Hunan Red Net reported, "The vegetables potted in our base include peppers, tomatoes, eggplants, zucchini, loofah, bitter melon, etc." Gaoqiao Town, Changsha County Zhou Zhengqiang, a base technician at the Hunan Provincial Horticulture Institute, said that the yield of these vegetables is 50% higher than that of ordinary vegetables. At the same time, these potted vegetables are cultivated in special soil without any pesticides during the process.

Since then, "potted vegetables" have become more and more popular in a certain area. The cooperative uses substrate soilless cultivation technology to cultivate bonsai lettuce, lettuce, tomatoes, celery and other products that are both ornamental and edible and are sold well in markets inside and outside the province.

The report mentioned that the average cycle from seed sowing to market sale of "bonsai vegetables" is 2 months, and the price per pot ranges from 20 to 30 yuan.

The key lies in whether the market can be found correctly

However, after a period of time, Yimutian analysts looked at the market again and saw that the "potted vegetable" market, which had become hot, seemed to have changed. It's no longer tepid.

“In the first half of this year, the company did not grow potted vegetables. The main reason is that market consumption has not reached the scale and the benefits are still not as good as flowers.” Zhou Jing, assistant general manager of Changzhou Jialv Company, told the media When talking about this tepidness.

Ying Yingze, general manager of Changzhou Shenglv Agricultural Technology Co., Ltd., analyzed that because of the high price, a pot of vegetables costs more than 30 yuan, and it is basically gone after eating it once. Except for some water spinach and leeks, which can grow back after being cut once, most leafy vegetables and fruits can only be eaten once. Secondly, the varieties of potted vegetables are relatively simple, including tomatoes, lettuce, and water spinach. For ordinary people, these limited varieties cannot meet the needs of the table for three meals a day.

Tianjin Daily conducted a survey on "Problems in the Potted Vegetable Market": It is difficult to see potted vegetables in the market, and some citizens reported that they cannot buy them at all. The reporter's investigation found that although there is market demand, vegetable growing companies complain that no one buys them and are unwilling to produce potted vegetables.

Back to Jiang Yunchao’s business, he said that two large restaurants in Shenxian County ordered potted vegetables. "The current vans can no longer meet the needs of delivering food. I plan to buy a van." "In addition to delivering to hotels and restaurants, many families also come to buy them. Bright potted vegetables are placed on the balcony, which not only enhances the view but also can Eat. ”

One Acre Field analysts believe that of course, potted vegetables cannot replace greenhouse vegetables, and not every citizen is willing to spend time growing potted vegetables on their balcony, but operators only need to find the right ones. The market, a market segment that suits itself, can achieve higher economic benefits and develop to a certain extent. The key is to connect with customers at low cost, which may be restaurants, units with display needs, or Taobao micro stores with special operations. Generally speaking, such personalized customers tend to look for suppliers online.

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