With the increase in demand for fruit candies, the packaging of fruit candies is also changing and developing. Fruit candy packaging requirements are to avoid direct exposure of candy in the air, so as not to bare the candy in the air to absorb moisture, melting. So most of the fruit candies on the market are packaged in small independent packages as the basic packaging. At the same time then attached to other forms of packaging to increase the beauty of the product, convenience and fun, so as to attract consumers.
The main role of candy packaging: (1) to protect the product should be gloss, aroma, form can extend shelf life; (2) to prevent microbial and dust contamination to improve the health and safety of the product; (3) beautiful product packaging can improve the consumer's desire to buy and the value of goods. Through observation in the supermarket, basically all fruit candy packaging can meet the most basic requirements of candy packaging. The main difference between the packaging of different varieties, different brands, different price points of fruit candy is the exquisite degree of packaging form and packaging materials.
According to the different requirements of the product packaging, packaging materials should be moisture, water vapor, gas, light, aroma, odor, heat and other blocking effect. The toxicity of its packaging materials itself should be small, so as not to contaminate the product and affect human health; packaging materials should be non-corrosive, and has the performance of insect-proof, moth-proof, rodent-proof, inhibit microorganisms, etc., in order to protect product safety. The main materials for candy packaging are: wax-coated paper, transparent paper, plastic (DPE, PVC, OPP), cellophane, glass bottles, aluminum foil, composite plastics (BOPP/PVDC, OPP/PVDC, OPP/LDPP), lactose film, transparent polypropylene sulfate film paper-plastic composite and so on. Common candy production in the outer packaging is generally used in paper boxes or composite plastic (BOPP/PVDC, OPP/PVDC, OPP/LDPP), paper-plastic composite, etc., which not only protects the quality of candy, but also has a certain ornamental value, easy to publicize, display, and easy to use the second time and carry.
These forms of fruit candy packaging materials not only reflect the taste of the goods, while different packaging design also gives different characteristics of the goods, more attractive to consumers. Candy mainly for consumers is 5-25 years old younger consumer groups. For example, for children, it is necessary to consider children's physiological characteristics and habits of use. Carton design should be easy to open, but also have a certain degree of protection of the candy inside. Moreover, most children are active, curious about new things, the design of packaging should pay attention to whether the packaging to meet the safety needs of children. Children are more sensitive to color, pattern, etc., choose some colorful decorative graphics, at the same time should have a certain cartoon sex, childishness. Can choose the more popular cartoons in the protagonist as a decorative pattern, followed by some toys, small animals, fruits, etc. according to the taste of the candy inside the shape as a decoration. For adults, the candy packaging design more to consider its portable, stylish and exquisite.