I. Theme of the event:
Ten years will create brilliance and create a century-old future! It is the theme of the 10th anniversary celebration of Guangzhou Leather Chamber of Commerce. Through the tenth anniversary activities, we will show the brilliant achievements of Guangzhou leather industry to the party and government and people from all walks of life at home and abroad, and lead well-known enterprises and elites in Guangzhou leather industry.
Second, the significance of the activity:
The development of Guangzhou leather industry has attracted worldwide attention, and Guangzhou Leather Chamber of Commerce is the spokesman for the legitimate rights and interests of leather enterprises. Chamber of Commerce, founded in 1995, has gone through the journey of 10 years and experienced the stormy course of 10 years. At this moment of special commemorative significance, it is a festival for members of our General Chamber of Commerce and for all operators engaged in leather-related industries. We should take this opportunity to show the great achievements of reform and opening up to the party and government and the brilliant achievements of Guangzhou leather industry to people at home and abroad through the celebration of 10 anniversary. Through activities, establish the brand image of enterprises, strengthen product quality and environmental awareness, and strengthen intellectual property rights and the spirit of scientific and technological innovation. Continue to carry forward the enterprise spirit of "unity, innovation, honesty, pragmatism and hard work" of Guangzhou Leather People! Looking back on the past and looking forward to the future, unity will flourish, face new changes and new markets, and work together to meet new challenges. At the same time, the 10 anniversary celebration is also an excellent opportunity for information exchange and business interaction with Chinese and foreign people!
Three. Participants:
Invite the heads of member units of Guangzhou Leather Chamber of Commerce and representatives of enterprises engaged in leather industry management in Guangzhou; Guangzhou Municipal Government/industrial and commercial leaders, Huadu District/Baiyun District/Shiling Town/party and government leaders; Representatives of leather associations and chambers of commerce all over the country, and representatives of commercial organizations in some provinces and cities in Guangzhou; Ambassadors of some foreign embassies in Guangzhou/representatives of procurement agencies; Foreign friendly people/industry representatives of the Chamber of Commerce; Large shopping malls/distribution representatives in various provinces and cities; Representatives of sponsoring enterprises, special guests, etc.
Four. List of organizations of Guangzhou Leather Chamber of Commerce:
Honorary President:, Huang Weining, Guo Xiangyang, Wang Kedong, Zhou,
Special consultants: Luo, Yang Dahai, Mei Guohua, Huang Guicai, Liu Suilong.
Director: Xu (President)
Deputy Directors: Wu,,, Zhang, Zhu, Ye Liming, Xie Qinghua, Li Feng, Chen Shiping, Hu Qigen, Liu Haoqing, Zhang Youwei, Tang Weihong, Yang Songyou, Perry Link, Luo Zhuoqun and Qiu Huijian.
Office Director: Ye Jinhong
Planning Director: Xu
Deputy Director: Ye Jinhong
Organizer: Guangzhou Leather Industry Chamber of Commerce
Organizer: Guangzhou Leather Industry Chamber of Commerce
China leather net, global leather net.
Joint media: Guangdong leather, Beijing leather, Chinese and foreign leather.
Implementation of intransitive verb activities;
The organizing committee is the general commander of the celebration of the 0/0 anniversary of the Chamber of Commerce/KLOC, and the office of the organizing committee is responsible for the specific implementation and overall planning, as well as external liaison and other related work.
Activities generally take the steps of collecting ideas in the early stage, formulating plans in the middle stage, decomposing and implementing them, promoting them in an all-round way, and supervising and implementing them in the later stage.
Seven. Activities: (See project introduction for details)
(a) the compilation of "Guangzhou leather 10th Anniversary Celebration" gold commemorative album.
(2) Hold a large-scale celebration reception for 10 anniversary in the Central Hotel.
(3) Making commemorative CDs for the 10th anniversary activities.
Eight. Event time/place:
Mid-June 2006 Central Hotel (2:30-2 1:30 pm)
Nine. Contact information of the Organizing Committee:
For consultation, please contact: 10th Anniversary Celebration Organizing Committee.
Contacts: Ye Jinhong, Luo Qi, Shang Jing, Yi Yongtian and Chen Bingxin.
Tel: 020-36 172556, 36 172558,
Fax: 020-36 172557
Address: No.0303 Jiahao Leather City, No.226 Sanyuanli Avenue, Guangzhou
Notice on Collection of Gold Binding Documents for the 10th Anniversary Celebration of Guangzhou Leather Industry
Sponsorship Scheme for 10th Anniversary Celebration of Guangzhou Leather Industry Chamber of Commerce
10th Anniversary Celebration and Christmas Promotion Series
order
There is a public relations motto: "People forget". For this reason, an enterprise or other social organization must often consciously choose some opportunities to hold special activities, so as to maintain a good relationship with the public, remind the public of its existence, consolidate the public's good impression of the organization and constantly strengthen this impression, thus creating a harmonious internal and external environment for the sustainable development of the cause. As the saying goes, "it's hard to get down from a mountain." With the acceleration of economic marketization in China, the importance of maintaining the relationship between public and private enterprises has become increasingly prominent. Golden Seaview Hotel has made brilliant achievements in the past ten years, and now it has become a banner of high-end hotels in Haikou. When its tenth anniversary comes, it is very necessary to summarize and publicize its achievements through the tenth anniversary celebration.
10 anniversary revelry is integrated with Christmas revelry party, Christmas dinner on 30th floor of 365438, morning tea on 3rd floor of 19.8 yuan/Ren, and Christmas celebrity salon in * * * leisure club, and the promotion of * * 10 anniversary celebration runs through the whole month of 65438+February.
Time: June 65438+February 1 day to 1 month 3, 2004.
First, a series of promotion plans.
Morning tea specials on the first and third floors.
* * For 10 anniversary celebration, morning tea is a special treat for guests. Come to the Chinese restaurant on the third floor of the hotel and enjoy more than 50 authentic Cantonese morning teas. The highest price 19.80 yuan/person (to eliminate the worry that the hotel may be too expensive to come).
Venue: Chinese restaurant (third floor of the hotel)
Time: February 65438, 2004 +0 ~ 2005 1 March 3.
Menu: to be determined (Cantonese morning tea, which cannot be repeated with * Lou morning tea)
Dining form: Feel free to eat.
Price: 19.8 yuan/person (highest price)
Target plan: 120 people/day, with an average income of 2,000 yuan/day: 60,000 yuan/month.
Second, the room special lottery award
In order to celebrate the 10th anniversary of the opening of * * Hotel and the arrival of Christmas and New Year, the hotel has launched a special offer, and many discounts are waiting for you.
Time: February 65438, 2004 +0-2005 1 March 3.
Eligibility for lucky draw: All individuals who are not invited to stay in the hotel will draw a lucky draw with their room cards.
Prize: 1) The winner only needs to pay RMB 258 to stay in the deluxe suite with sea view (limited to 4 rooms per day).
2)3 1 buffet dinner coupons with a floor value of 100 yuan (limited to 4 coupons per day).
Lucky draw: after check-in, go to the assistant manager's office in the lobby to win the prize on the spot with your room card.
Lottery equipment: playing cards
* A room card can only be drawn once.
* When all the prizes (***8) of the day are won, the lucky draw will end. If there are prizes left between 8: 00 am and 8: 00 pm, the remaining prizes will be automatically invalidated.
* The prize of the winner who draws A is: you only need to pay RMB 258 to stay in the deluxe suite with sea view discount; The prize of the winner who draws K is: buffet dinner coupon on the 0 th floor of 3 1 value 100 yuan.
* All the winning medals (A, K) that have been drawn will not be put into the lottery box.
Third, the Christmas combination plan
*/kloc-the overall concept of 0/0 anniversary Christmas promotion:
In order to increase the income and the promotion effect of the festival, three locations, 3 1 Floor/Chinese Restaurant/32nd Floor, are business promotion venues, and the * * Hall of the * * Building is a venue for carnival by ticket, so as to prevent guests from being turned away due to venue restrictions and increase the atmosphere of holiday carnival.
* Functional division of the merged site:
1) western buffet 3 1 building 2) celebrity salon 32nd floor.
3) Chinese buffet Chinese restaurant on the third floor 4) Carnival Lottery Hall on the second floor
1, 10th anniversary Christmas Eve romantic candlelight Christmas dinner
The revolving restaurant on the * * floor of the hotel will carefully prepare a western-style Christmas dinner for you. On this romantic and charming Christmas night, of course, Christmas carols, exquisite gifts and infinite joy will be prepared for you!
Venue: * * Restaurant (building * * of the hotel)
Time: 65438+February 24th, 2000+07.30 ~ 22.00 pm.
Dining form: buffet
Christmas menu: Western-style (to be determined, the main course cannot be repeated with the * building)
Buffet price: RMB 698 (two big and one small); 598 yuan (two big); 328 yuan a person; Children 168 yuan (including unlimited beer and soft drinks, including a glass of wine)
Lottery and program: you can participate in the carnival in the * * Pavilion and draw a lottery with buffet coupons.
Prize setting:
Prize: Pick it up at the Golden Hall on the second floor with the buffet coupon.
Souvenir: 1 30 yuan's 10th anniversary Christmas souvenir.
Planned ticket sales: 150 people (catering); Income: 45,000 yuan (calculated by per capita 300 yuan, excluding 56 people on the 32nd floor).
2. "Celebrity Salon" for the 10th Anniversary of Christmas Eve
Consumers: successful business people (in cooperation with entrepreneurs' associations), limited to 28 men and 28 women (free of charge); * * *: 56 people.
Venue: * * Leisure Club (hotel * * building)
Time: February 24, 2000, 6: 30 pm-2: 00 am+65438 (the mahjong room can last until 8: 00 am the next day).
Form: Invited jazz band to accompany you live (Mahjong Competition/Beer Competition/Tea Culture Competition).
Lucky draw: Hall * * on the second floor
Price: the net price per two digits is RMB1198; Including: beer, cola, sprite, etc. (not limited); A glass of wine, a cigar at a price of 100 yuan, a hotel suite or a mahjong room, and a buffet for two on the evening of February 24th at 3 1 floor.
Lucky draw and program: You can participate in the carnival and lucky draw in the * * Pavilion by ticket.
Prize setting:
Prize: Draw a lottery ticket in the Golden Hall on the second floor.
Souvenirs: 50 yuan Christmas Souvenirs are worth 1 serving (no longer enjoy 3 1 floor souvenirs).
Planned ticket sales: 28 tickets (double package) Income: 28,000 yuan (according to the average of 1000 yuan/person)
3. Family Happy Buffet Dinner on the 10th Anniversary Christmas Eve
Come to the Chinese restaurant on the * floor of the hotel to attend our "10th Anniversary Christmas Eve Family Fun Buffet Dinner". You will taste rich and delicious Christmas dishes, and Santa Claus will bring you Christmas presents.
Venue: Chinese Restaurant (Hotel * Building)
Time: February 24th, 2004, 6: 30pm-10: 30pm.
Menu: to be determined (Chinese buffet and special snacks; Main course cannot be duplicated with 3 1 floor)
Dining form: buffet
Price: 3: 368 (two big and one small); Two persons: RMB 298;
Two: 268 (one big and one small); One person: 198 yuan; Children's 98 yuan
Besides buffet food, there are also beer and various soft drinks (fruit juice), and a glass of wine for adults. )
Lucky draw: With the buffet coupon, you can participate in the carnival in the Golden Hall on the second floor and draw a lottery.
Prize setting:
* Prizes: Draw in the lobby of * floor by ticket.
* Souvenirs: Christmas souvenirs worth 10 yuan, per person 1 copy.
Planned ticket sales: 120 people; Income: 1.56 million yuan (according to the average value of 1.30 yuan/person)
4. 10th Anniversary Christmas Carnival and Lottery Party
* * Seaview Hotel invites you to participate in the "Christmas Eve 10th Anniversary Carnival and Lottery", with colorful entertainment programs: fashion show, magic show, song and dance show.
The children's long-awaited festival has finally arrived! Santa Claus, funny clowns, colorful balloons, acrobatics, magic shows, Mickey Mouse, games ... are waiting for you and your children to participate. Please bring your children into this childlike world as soon as possible, give them free space to play and bring you back to childhood happiness.
The bell of peace rings, let's greet it with songs and dances. Live DJ leads you into the carnival craze; On Christmas Eve, the carnival is infinite!
And an exciting lucky draw! Digital cameras, mobile phones, etc. ! ) Wait for you to win.
Time: 8: 30pm ~10: 30pm on February 24th, 2004.
Venue: * * Hall (second floor of the hotel)
Website layout:
1) Various drinks, drinks and cups are placed.
2) Background board "* * Seascape Hotel 10th Anniversary Christmas Carnival and Lottery Party" 1 (just write your own words).
3) 1 stereo and 2 wired and wireless microphones.
4) Choose a wall to show the development process of golden seascape (8 photo cards of store leaders and stars).
5) Select a wall to display the existing business of Golden Seascape (8 advertising image boards and related hotel products).
6) Others: hall and shed arrangement, flowers and plants arrangement, etc.
Estimated venue layout cost: 2000 yuan (can be used in conjunction with the celebration reception).
Program content: (combination of invited actors and shop assistants) Cost: 2,000 yuan.
Fashion show, magic show, acrobatic show, song and dance show and exciting lottery!
* Santa Claus, funny clowns, colorful balloons, Mickey Mouse, games. ...
Qualification for lucky draw: With the tickets on the 32nd/3rd13rd floors of the hotel, you can participate in the carnival in the golden room on the second floor and draw a lucky draw (hotel guests can participate in the carnival for free with their room cards).
Plan: to be determined
Form: lottery, carnival, program performance.
* Free beer and unlimited soft drinks (juice).
The award is set to:
First prize: 1 a digital camera (worth 2000 yuan)
Second prize: two people, each 1 Samsung mobile phone (value 1000 yuan/set).
Third prize: three people, 1 one hotel suite (worth 350 yuan/room).
Fourth prize: four people, 2 buffet dinner coupons for 3 1 floor (worth 200 yuan/person).
Fifth prize: five people, 2 breakfast buffet coupons for 3 1 floor (worth 80 yuan/person). Cost: 6250 yuan.
Sales reward: 10%: 8860 yuan.
Total cost: 15 1 10 yuan.
Large-scale reception plan for the second and tenth anniversary carnival
I time: * * month * * day
Two. Venue: * * Hall
3. Invited guests: 300 people
(1) The company is responsible for: government departments, superior leaders of the company, directors and leaders of old hotels (100 people).
(2) Hotel responsible persons: responsible persons of tourism agencies, responsible persons of business cooperation units, hotel colleagues, hotel suppliers, excellent hotel employees, and employee representatives who have worked in the hotel for more than ten years (200 persons).
Fourth, souvenir making:
(1) Make 2000 copies of the triangle desk calendar for the tenth anniversary of the hotel (including 500 copies of the hotel: 4000 yuan); Cost: 65438+6000 yuan
(2) 300 briefcases: 3,000 yuan.
(3) Fee for 500 key chains or leather business card holders: 2,500 yuan (excluding gifts for important guests).
Total: 1.75 million yuan (including cocktail party souvenir fee: 9500 yuan).
Five, the first floor lobby layout:
1, 20 special flower baskets at the entrance (cost: 1600 yuan).
2. There are 1 welcome cards (made by ourselves) in front of the lobby and golden hall.
3. The banner directly above the gate of the annex building; Cost: 150 yuan
4. There are 2~8 banners on both sides of the front door of the annex building (including 6 congratulations units). Cost: 2000 yuan.
6. Four hydrogen balloons in the parking lot attached to the building (which can be used as a congratulatory advertisement) Cost: 2,000 yuan.
Calculate: 5750 yuan
Sixth, the venue layout:
1, the guest sign-in desk, and all kinds of drinks, food and tableware are placed.
2. 1 Large-scale background board "10th Anniversary Celebration Reception of Seascape Hotel" Specification: 6M×3M (only need painting) Cost: 1000 Yuan.
3. 1 stereo system and 2 wired and wireless microphones.
4. Choose a wall to show the development of seascape (8 photo cards of store leaders and stars).
5. Select a wall to display the existing business of * * Seaview (8 advertising image boards and related hotel products).
6. Others: hall and shed arrangement, flowers and plants arrangement, etc.
Estimated site layout cost: 1000 yuan.
Seven. Activities:
1, leader's speech
2. congratulations from the guests
3.* * Ten-year Story Speech of Seaview Hotel (submitted by employees; From 1 1 to the end, the general office is responsible for collecting. Before 12 and 15, select the three most representative stories and determine the top three to give a speech); Group, company, hotel leaders and guest representatives will score according to their wording, speech level and representative significance of the story, decide the ranking and award prizes.
The prizes are set as follows:
First Prize-1 300 yuan Prize.
Second place-1200 yuan Prize.
Third place-1 00 yuan bonus1share cost: 600 yuan.
Other contributors-1 50 yuan souvenir; ***20 copies. Cost: 1000 yuan
Total: 1600 yuan
4. "* * Seaview Hotel" Idiom Competition
Choose seven people from the guests and say idioms with "*", "*", "sea", "scenery", "big", "wine" and "shop" in turn (idioms only need to contain this word or homophonic words with this word). Prepare a dictionary of idioms. If anyone suspects that what he said is not an idiom, he can look it up. Those who can't connect or connect incorrectly within 30 seconds will be eliminated immediately and arranged in the reverse order of elimination. (Refer to the attached standard answer)
The award is set to:
First Prize-1 300 yuan Prize.
Second place-1200 yuan Prize.
Third place-1 00 yuan bonus1share cost: 600 yuan.
Other participants-1value 50 yuan souvenirs; ***4 copies. Cost: 200 yuan
Count it down: 800 yuan
5. Lucky draw (drawn by the guest's business card):
First prize: one; The value is 2000 yuan (1 digital camera)
Second prize: two; Value 1000 yuan/person (1 mobile phone).
Third prize: three; Value 500 yuan/person (1 Taiwan electric appliance)
Fourth prize: four; Value 250 yuan/person (hotel 1 standard room)
Fifth prize: five; 3 1 floor 2 breakfast buffet coupons (value 100 yuan/person)
Cost: 8000 yuan
6. Other entertainment programs: Other programs are interspersed with the last two games (mainly performed by hotel staff; E.g., a store costume show).
Eight. Significance: By holding speeches and entertainment activities with the theme of * * Hotel 10 year history, guests and hotel employees can constantly understand and review the glorious history of * * Hotel 10 year while participating in the celebration, and become loyal customers as much as possible.
9. Dining standard: 80 yuan per person (including drinks):10.2 million yuan (direct cost).
X. Invitation and congratulations bonus: 10%, of which: 4,500 yuan.
XI。 Congratulatory advertisement: 1/2 edition set red (Hainan Daily/China Tourism News): 65,000 yuan.
Total cost:10810.5 million yuan.
Twelve. Reward method of gift money for celebration reception
1. Inviting units: hotel suppliers, hotel industry peers and business cooperation units.
2. Gift standard: 300 yuan; 500 yuan; 800 yuan.
3. Return method:
1)300 yuan: Attend a reception on February 28th, 1 souvenir (150 yuan) and sign a newspaper advertisement.
2)500 yuan: Attend the reception on February 28th, 65438, 1 souvenir (150 yuan), with newspaper advertisement signature and a banner attached.
3)800 yuan: Attend the reception on February 28th, 65438, 1 souvenir (150 yuan), newspaper advertisement signature, a banner in the store, and hydrogen balloons 1 banner in the parking lot of the annex building.
4. Invitation letter (sample and text to be determined)
Gift income: 45,000 yuan (average in 300 yuan 150 sponsors).
Third, publicity and promotion.
I. Media publicity
1, select media:
Hainan Daily, Southern Metropolis Daily, Haikou Evening News, Special Zone Daily, Hainan Traffic Music Station.
2. Advertising content:
1) "10th Anniversary Celebration of Seaview Hotel" is published in all advertisements; * * 10th anniversary Christmas revelry reception, 10th anniversary Christmas Eve romantic and charming candlelight Christmas dinner, 10th anniversary morning tea on the third floor of * *, 10th anniversary Christmas celebrity salon in the air leisure club on the * * floor and other promotional information.
2) Time: June 65438+February 2004 1 day to March 3, 2005 1 day.
3) Others:
Eat: a romantic and charming Christmas dinner
Drinks: Authentic Cantonese morning tea, with a maximum of 19.80 yuan per person.
Play: The air leisure club on the 32nd floor is waiting for you to "build the Great Wall of Space".
Le: A big Christmas party is waiting for you to win the grand prize.
4) Graphic creativity: (to be determined)
Second, the advertising layout/date
1 newspaper:
1) Haikou Evening News: 65438+February 1, 1/4 editions set red (one of the series advertisements for the 10th anniversary of gold).
2) Southern Metropolis Daily: 65438+February 9th1/4th edition set of red (the second in a series of advertisements for the 10th anniversary celebration)
3) SAR Daily: 65438+February 65438+June 1/4 Edition Set Red (the third in the series of advertisements for the 10th Anniversary of Gold)
4) Hainan Daily: 65438+February 23 1/4 (the fourth in the series of advertisements for the 10th anniversary of gold)
5) Hainan Daily/China Tourism News: 65438+February 28th 1/2 edition set of red (the main advertisement for the 10th anniversary of the Golden Jubilee, the fifth in a series of advertisements).
Radio: Hainan Traffic Music Station, June 65438+February 65438+1October 28, 2004, 5 times a day.
Cost: 40,000 yuan (including 5,000 yuan for radio and 35,000 yuan for others)
* Excluding 65,000 yuan from Hainan Daily and China Tourism News;
3. Staff promotion: All ticket sales and gift money will be awarded 10% by the amount, and each part will be assigned tasks to encourage staff to sell.
IV. Organization of work
Before 1,165438+1October 18: Determine the celebration plan (company/hotel leader)
2.165438+1before October 20th: set up a celebration group (company/hotel).
3. Before June 25th 165438+: Implement the creative design of newspaper advertisements and radio advertisements of advertising companies.
(1) Determine the creative design of newspaper advertisements and radio advertisements and broadcast them in the form of periodicals (celebration group/office).
(2)F&B department determines the name of morning tea products on the third floor (F&B department)
4.165438+1before October 30th:
(1) finalize the design of water signs on the first floor/third floor (art)
(2) Making Christmas tickets on the 3rd floor/3rd floor/KLOC-0 floor/32nd floor (art designer)
Before 5.65438+February 1:
(1) Haikou Evening News: 1/4 edition set red; * * Morning tea on the third floor, one of the series advertisements for the 10th anniversary celebration.
Publish advertisements such as 0 /32 floor special award /365438+ Christmas activities (General Office)
(2) Traffic Radio Advertising (Office)
(3) Morning tea reward activity started (Food and Beverage Department)
(4) Special room lottery (Sales Department/Front Office Department)
(5) Start selling all kinds of Christmas tickets (company/hotel department)
(6) Vertical advertisements such as morning tea/* * building/* * building and Christmas activities are hung on the auxiliary floor (catering/entertainment/comprehensive office) on the third floor.
(7) Implementing the cooperation between celebrity salons and entrepreneurs' associations (Entertainment Department/Sales Department)
Before February 5, 6.65438: 10 anniversary hall Christmas house production and layout (general office/engineering department).
7.65438+February 9th: Southern Metropolis Daily: 1/4 edition of red advertisement published (General Office).
8.65438+February 16: A group of red advertisements (general office) was published in the special zone newspaper 1/4.
Before 9.65438+February 15:
(1) Invited guests at the company and hotel level (related departments of the company/hotel).
(2) Hotel Calendar/Gift Finalization Printing and Purchasing (Manager/Purchasing Department/General Office/Celebration Group)
Before February 20th 10 and 18:
(1) Complete the essay on the story of the hotel for ten years (General Affairs Office)
(2) Special performers (F&B Department/Celebration Group) to implement the Christmas Carnival and the lucky draw.
(3) Implement the plan for employees to participate in the 10th anniversary celebration of various ministries (personnel departments).
(4) Statistics of all ticket sales (Celebration Group)
1 1, 65438+before February 22nd: Christmas program is confirmed (celebration group).
Before February 23rd, 12 and 12:
(1) Christmas Carnival Rehearsal and Lucky Draw
(2) Hainan Daily 1/4 published a red advertisement (General Office)
(3) Statistics of all ticket sales (Celebration Group)
13,65438+February 24th:
(1)* * Hall Christmas Carnival and lucky draw venue layout (catering/art/engineering)
(2)* Floor/* * Floor Christmas Chinese and Western Buffet/* * Celebrity Salon, namely * * Hall Christmas on the second floor.
Carnival and Lottery Party (F&B Department/Entertainment/Celebration Section)
14,65438+February 26th:
(1) 10th Anniversary Carnival Reception Rehearsal (Celebration Group)
(2) Confirm the guests (Celebration Group)
(3) Hanging vertical advertisements in auxiliary buildings, such as "Carnival Reception for the 10th Anniversary of * *" (catering/entertainment/general office)
15,65438+February 27th:
(1) Parking Arch/Hydrogen Balloon/Banner Layout (Celebration Group/Engineering Department/General Manager)
(2) Water sign in lobby/* * hall (catering department/art designer)
(3) Confirm the guests (Celebration Group)
16,65438+February 28th:
(1) Hainan Daily/China Travel News 1/2 Edition Red Shop Celebration Advertisement (General Office)
(2) Arrange the venue (catering/art/engineering) for the large-scale (buffet) reception of the 10th anniversary carnival of the * * Pavilion.
(3) 18.38:* * The large-scale (buffet) reception of the 10th anniversary carnival begins.
The fifth summary
First, the 10th anniversary series expenses:
1, advertising fee: 105000 yuan;
2. Total Christmas expenses: 1.5 1 1 ten thousand yuan;
3. Reception fee: 4310.5 million yuan; Total: 163260 yuan
4. Direct income generation:
(1) 88,600 yuan (excluding the target income of morning tea);
(2) Gift income: 45,000 yuan;
Two. These include:
1) 65438+February 28th 1/2 edition set of red < < Hainan Daily >> < China Tourism News >> Scheme: 65000 yuan advertising fee, Christmas fee and routine necessities.
2) If the promotion is successful, the gift income can be equal to the reception fee.
Through this series of public relations promotion activities, the sense of honor of the guests and the sense of belonging and cohesion of the employees will be enhanced, and the quality and elegance of the employees of Golden Hotel will be shown to the guests, which will have a far-reaching impact on further improving the reputation of the hotel and the affinity of the guests, and will be of great significance for the further development of the hotel in the next decade and creating a good internal and external environment.
Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.