Experience the summer food of McDonald's and feel the charm of Wang Leehom music.

It is reported that from June 20th to July 30th, 2007, at 3 1, McDonald's will let everyone enjoy the unprecedented music experience brought by "Cool Xia Rixin Rhythm". The promotion was fully launched on June 20th. By then, new cool Xia Bing drinks will be listed in McDonald's restaurants and dessert stations nationwide, and fresh Alaska Cod Fort series staple foods will also land in restaurants. At the launching ceremony held in Shanghai, hundreds of guests seemed to be in a fresh and comfortable urban oasis. Popular idol singer Wang Leehom specially performed a dynamic new song "Encouragement of Love" for the media and lucky consumers, which set off the Xia Rixin rhythm caused by the collision between food and music. In addition, the TV advertisement of "Cool Xia Rixin Rhythm" of McDonald's endorsed by Leehom also made its debut at the scene, giving the audience a sneak peek. At the scene, Wang Leehom personally made four cool Xia Bing drinks for the lucky fans.

During the event, McDonald's will launch the "Cool Music Download Card" every week. With the password on the card, fans can log on to McDonald's China website to download Wang Leehom's MP3 songs for free, or download CRBT's songs on their mobile phones, including his new summer hit songs and the theme song of McDonald's advertisement "Encouragement of Love". Consumers will get a download card whenever they buy an iced beverage package or any premium package to upgrade their drinks to cool Xia Bing drinks. At the same time, music lovers can log on to McDonald's cool Xia Rixin rhythm theme website, upload any of Leehom's six works and join McDonald's cool summer star show. Leehom will personally select 65,438+00 lucky people to attend the music class presided over by him, pointing out the maze and teaching singing skills. In addition, luckier people will get Dehong's signature albums, posters and so on.

The opening song of the steamed bun shop in Stephen Chow's "Gambling on the Beach" is barbecued pork buns.