First, positioning: the positioning of the baking industry is generally divided into two types: high-end consumption or mass consumption. These two consumer groups directly determine the quality of products. This is very important, which determines the direction of your business strategy in the future.

Second, site selection: first of all, we should choose the location of the store according to our own capital budget. According to the positioning of consumers, the scope of site selection is concentrated around business districts, high-end residential areas and ordinary residential areas. Be very careful here, and don't change the original plan beyond your own budget, because many baking shops have died of insufficient start-up funds.

Third, decoration: decoration can be simple but must have style. High-end customers often care not only about products, but also about the matching of consumption environment and their identity. Although most of the mass consumers focus on products, there is no decoration of quality and style, and it is not easy for people to remember, which is not conducive to management, brand building and development.

Fourth, operation: there are two kinds of operators in the society now, one is to wait for guests; One is to circle guests. Nowadays, due to the change of lifestyle and consumption concept of mainstream social consumption groups, the traditional business model of physical terminal stores has had a great impact. Due to the change of competitive environment, some people take conservative operation and wait for customers to enter the store to buy products, while others take the initiative to go out and interact with customers, establish contacts and strengthen brand promotion and consumer re-education with advanced internet tools, thus establishing a stronger consumption relationship with consumers.

5. Increase sideline business: Due to the business needs of eating and drinking and increasing revenue, and the possibility of consumers' own consumption, it is inevitable to increase sideline business, just as dessert cannot be separated from coffee and afternoon tea cannot be separated from hot drinks. Therefore, whether for the purpose of increasing revenue or for the purpose of brand building, it is inevitable to increase sideline business.

6. Service: Service is the basic condition for baking operation. It is also a prerequisite for increasing profitability, but it must be clear that only when there is more profitability will there be more investment in business principles.

Seven, supplier selection: just look at one point, that is corporate culture. Whether it is around products or around creating value. This is the most important point, because we all know that buying is not as good as selling. A good supplier can not only provide high-quality products for himself, but also provide more high-quality supporting services and create more commercial value. As long as you do the above seven points well and run a baking shop well, there is still no big problem.