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What are the manifestations of creative packaging design?
Creative packaging design is a hot concept in the field of modern packaging design. It can not only enhance the product image, but also attract target customers and increase brand awareness through expression.

material

In the choice of materials, various special materials can be used to meet the needs of different products. Such as cardboard, wood materials, plastics, ceramics, etc. Using different materials can match different styles and themes for products, and combine commodity categories and consumer groups to express unique aesthetic feeling and appreciation experience.

production skills

Creative packaging design usually adopts diversified production methods, presenting a brand-new feeling. This involves advanced precision technology, practicality, paper brand and aesthetic interpretation corresponding to specific production, and how to keep good decorative effect while better reducing costs. Simple design, pattern details, structural innovation (embedded design) and appropriate size (splicing) can effectively create differentiated product stations.

Painting, printing and combination

Painting layout and color application are also important expression means of packaging creative design. The extravagance and waste of packaging has long been out of date. What it needs is the concept of blank space and color after originality and a lot of thinking. In printing, special printing techniques can be used, such as screen printing, thermal transfer printing and water transfer printing, to show the details needed in creative packaging design.

model making

Making a model can help designers better understand their own ideas after drawing, and constantly improve the design through constant attempts. By establishing proper structure and using complementary materials, packaging design can be truly expressed through visual and tactile effects.

Combine new technology

Adding high-tech charm to packaging design through innovative technology and hardware equipment With the popularization of artificial intelligence and steam-based practice and technology, the value of packaging itself and the improvement of sales, storage and operation experience have brought consumers a brand-new consumption experience.

In short, creative packaging design can use various ways to express the image of goods. Select appropriate materials, production skills and combination methods, combine novel technologies, and create a perfect user prototype in vision and touch through excellent color design. At the same time, creative packaging design also needs to actively explore its own characteristics according to different product types, brand images and consumer needs, create corresponding attraction and competitiveness, and improve corporate image and product market value.

Zhonghui Design Original Packaging Design Works

The above is the design solution of Zhonghui, a professional packaging design company. I have accumulated many design cases with years of experience in the design industry, hoping to help you.