Taobao join reliable. By joining a well-known brand, you can use its brand, trademark, operation system, etc. to improve the visibility and credibility of the online store, so as to attract more customers, and at the same time you can get technical support, marketing and other aspects of support, which will help to better run the online store. However, the choice of franchisees need to pay a certain amount of franchise fees, deposits and other costs, in the choice of Taobao to join the need for careful consideration, choose the formal brand and channels, and before the contract is signed to understand the specific details of the franchise and the cost of the situation, in order to avoid being deceived by unscrupulous merchants.