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How to improve the profit of porridge shop
The profit of porridge shop is divided into gross profit and pure profit. Because the material cost of a bowl of porridge is not high, the gross profit is considerable. However, considering the store rent, staff salary, utilities and other costs, the net profit of porridge shop is quite limited. If you want to open a high-profit porridge shop, the key is to increase the turnover, which can be started from four aspects: designing special porridge, enriching porridge items, grasping the quality of porridge and strengthening business focus. Let's take a look at the profit of porridge shop. First, porridge shop profit analysis

People who pursue health are keen to drink porridge, so many entrepreneurs aim at this industry with low entry threshold. So is the profit of porridge shop big?

1, the gross profit analysis of porridge shop

There are a wide range of ingredients for porridge in porridge shops. Generally, rice, round-grained rice, wheat, corn, red dates and other foods can be used to cook porridge. Take simple rice congee as an example, a bowl of rice congee is about five yuan in a special porridge shop, while a catty of rice can cook about 20 bowls of porridge. The price of health porridge with round-grained rice, red dates, shrimps and other ingredients is higher, so the gross profit of porridge shop is considerable.

2. Analysis of the net profit of porridge shop

Although the gross profit of porridge shop is high, the net profit still depends on the cost and turnover. After all, opening a porridge shop takes the route of small profits but quick turnover. The cost of opening a porridge shop is not only the cost of raw materials, but also the store rent, personnel salary, utilities, etc. These costs are fixed every month.

Turnover is mainly related to the location of the store, passenger flow, consumption habits, business ability and other factors. In some areas, there is a habit of eating porridge three times a day. As long as the owner manages well, there is no shortage of business when opening a porridge shop. In some areas, porridge is only used as breakfast or occasionally greasy food. Even if the food tastes and services are unique, there will be a problem of lack of customers, so choose a good porridge shop address.

To sum up, the gross profit of porridge shop is very large, but the net profit is not too high, but if it is well run, the income for one month is also considerable, so how to open a porridge shop with high profit?

Second, how to improve the profit of porridge shop

Of course, we should consider how to improve profits when opening a shop. As a typical example of small profits but quick turnover, porridge shops need to pay attention to the following matters if they want to improve profits:

1, design special porridge

The fundamental profit point of porridge shop is characteristic porridge. A bowl of porridge with good taste and characteristics is a sharp weapon to attract consumers. It is necessary to make everyone have me and others have me.

2. Enrich porridge items

The porridge in the porridge shop must be rich and can meet the tastes of most people; The porridge can be classified to ensure that there is at least one porridge suitable for the elderly, children, men and women in the morning and evening of each season. In addition to porridge, you can also serve basic side dishes and snacks, and the profit is relatively high.

3. Grasp the quality of porridge

The reason why consumers go to porridge shops to drink porridge is, of course, to drink porridge well. If porridge shops also use rice cookers to cook porridge, it will certainly not attract consumers. To make a porridge shop, we should control the quality of raw materials. It is suggested to cook fine porridge with purple sand porridge pot, so that the business will be good and the profits will roll in.

4. Strengthen business focus.

The business focus of porridge shop is generally breakfast, but the profit of breakfast is not high, because most people who drink porridge in the morning are in a hurry and rarely order porridge with high price and slow production; Therefore, the focus of the porridge shop may be on dinner. People who pay attention to health usually drink health porridge at night, and the profit of health porridge is higher than that of ordinary porridge, so we can consider focusing on dinner.

Generally speaking, porridge shop is still a small-scale project, and there is almost no room for cost reduction. If you want to get high profits, you still have to work hard from the management, and improving turnover is the key.