Corporate culture peripheral is divided into two categories, one is a little more traditional, the first business, and then corporate culture, conventionally speaking, is customized cultural shirts, umbrellas, cups, bags and other materials to strengthen the sense of belonging to the staff as well as the corporate culture sense, which clothes to wear out everyone knows that you're an employee of this brand.

One is a new type of customization, from the early days of the business owner has a complete set of story script, through a series of customization to strengthen the visual output, so that the user can remember the brand, for example: Netflix brand, hi tea, Kumamoto Bear, small yellow duck, etc., the design of the time to do more expressions, poses, movements, and then go to the promotion of each of the young media channels.

What exactly are the cultural and creative products selling? Is it culture? Is it creativity? Or something else?

An ordinary cup, printed on the paintings of a painter, immediately doubled in value;

A backpack, add some classical elements, it becomes a craftsmanship heritage;

A shoe, plus the new wave of illustrations, it becomes a young people sought after tide;

You see, how creative, how cultural, how forced;

In fact, the cultural and creative products are sold. To put it bluntly, cultural and creative products sell the added value brought by culture and stories.

You have the culture and story, the rest to us, twelve years of professional brand peripheral customization experience