In the 1980s, the founder of Maitian opened the first western restaurant in Taipei named "Maitian", and in March 2002, "Maitian" moved to mainland China and opened the first store in Zhuhai, which was renamed as Maitian Coffee. In 2005, Maitian Coffee has set up a headquarters in Zhuhai, Guangdong Province, set up a branch in Liuyang, Hunan Province, has opened more than 30 directly-managed stores and franchises, the development of a coffee, Western food as the main business items of the restaurant chain. "Maitian" has also grown into a famous brand in this industry.
When the founder of Maitian Coffee, Mr. Su Bingwen, sublimated the wheat of "the more full, the more mature; the more successful, the more bowed head" into the cultural totem that Maitian people diligently pursued, Maitian Coffee, which originated from Taiwan, began to plant the concept and attitude of success in the city of high-rise buildings. Because of our open-mindedness, we have embraced the world; because of our cultural heritage, we have integrated into the world.
A cup of coffee called wheat field
Sitting in the field covered with golden ears of wheat on the canyon, this kind of hanging two feet, swaying back and forth ......
Looking up at the same decorated with golden sky, the sky is full of golden inclusion, that is the color of the ears of wheat. Mysterious sky,
Mysterious wheat fields, the same unraveling obsession, just as the smell of coffee rippling, as well as the air filled with the aroma of brown, rendering a different kind of happiness.
...... wind pressed the ears of wheat low, layers of happy ripples, the sound of wheat waves converge into a country ditty, accompanied by this group of that crop of those wheat field watchers.
The full-grain wheat is maturity, joy, and harvest.
Melting mood, in the wheat field coffee to find their own spike of space. You don't have to show off anything to others, and you don't have to be vulgar in elegance, all because of that cup of coffee called Maitian.
Life in the low, soul in the high, wheat field coffee.
---- New milestone for head office
-------- Reform-Education-Change-Growth
-- As we all know, coffee is the world's second largest trade varieties after oil, coffee shop chain operation with an annual growth rate of 20% to become one of the top ten hilarious investment industry in China, Maitian Coffee since its inception, has rapidly spread to all major cities in Guangdong Province. The success of Maitian Coffee is the result of the efforts of all of our staff *** with the same efforts and the care of colleagues from all walks of life, on behalf of the company, I would like to express my heartfelt thanks to all of you!
- Maitian coffee to gradually complete the first stage of planning, organization, management, strategy, operation has been increasingly perfect. The future of the continuous pursuit of service characteristics, to meet the needs of customers and franchise owners as the company's business purposes, will be the direction of our continued efforts.
--In the integration and development stage of the enterprise, we will "unit function system play" as the goal of continuous improvement and optimization of internal, enhance their competitiveness. With "regional strategy localization, national strategy regionalization, global strategy domestic" as the key guiding ideology for brand expansion and expansion. I believe that in the second phase of future planning, the head office will be through unremitting efforts and progress, will be able to make Maitian coffee bigger and stronger.
--Let the customer satisfaction, so that partners smile is our commitment to Maitian people. Insisting on reform and innovation, unity, collaboration and tolerance is the culture of our Maitian people. In the future development, we will comprehensively improve the quality management, and adhere to the spirit of people-oriented management, adhere to the road of development of the group, and comprehensively enhance the brand service grade, we believe that in the near future, Maitian coffee will be more perfect, more outstanding! In the 1980s, the founder of Maitian opened the first western restaurant in Taiwan named "Maitian". March 2, 2002 "Maitian" moved to mainland China, opened the first store in Zhuhai, and renamed Maitian Coffee. March 16, 2005 Mai Tian Coffee headquarters was officially established in Zhuhai, Guangdong Province, China. September 2006 Maitian headquarters official website was formally established, since then for the head office information release, communication with the outside world and brand publicity have played a great role in the image of the head office for a good show. January 2008 Including directly-managed stores and franchises, Maitian Coffee opened more than 30 stores in the province and abroad, and developed into a coffee, western food as the main business items of the catering chain enterprises. In October 2008, Mr. Su Bingwen, the general manager of the company, was awarded the honorary title of "Innovative Person of the 30th Anniversary of China's Reform and Opening Up" for his outstanding contribution to China's private economy at the Third Forum on Independent Innovation for China's Enterprises Development and the Annual Meeting of China's Private Enterprises Leaders 2008 - China's Private Enterprises Leaders. In September 2009, the brand of Fengya Old Tree Coffee was formally incorporated into Zhuhai Maitian Enterprises, adding a brand new force to the head office. Under the leadership of General Manager Su, the company's work team to work together with full conviction **** with the creation of a new "elegant old tree" brand, for the development and growth of Maitian headquarters continue to work.