1, choose the right platform. To be a cross-border e-commerce, you have to have an online platform for customers to choose goods and place orders for payment. You can choose an e-commerce platform like Amazon, or you can build your own independent station.
2. Determine the market. At present, the European and American markets are gradually saturated, and the competition among platforms such as Amazon and Yi Bei is fierce, so small and medium-sized sellers may not survive. So we can focus on some Southeast Asian and Japanese markets, Indonesia, Malaysia, Thailand, the Philippines, Vietnam and Singapore.
3. Select the product. Product selection is a very important part of cross-border e-commerce business, and it is also the main factor affecting product sales. It is suggested that the product life cycle should be at least one year, which is convenient for subsequent product upgrading. Secondly, we should conform to the current trend and pay attention to market dynamics.
4. operation. A complete cross-border e-commerce course is naturally an important step in operation. This requires you to have marketing thinking, tap the selling points of products, and have the ability of data analysis, overall control and marketing strategy.
Introduction:
Some scholars believe that cross-border electronic commerce refers to an e-commerce platform and an online trading platform where transaction subjects belonging to different customs reach a transaction, make payment and settlement through an e-commerce platform, and deliver goods and complete transactions through cross-border logistics.
Cross-border e-commerce and cross-border logistics are highly positively correlated, and there is a long-term stable and balanced relationship between them, which is mutually causal. In the long run, the relationship between cross-border e-commerce and cross-border logistics mainly shows mutual positive promotion, but there is also a certain mutual inhibition relationship. The long-term dependence of cross-border e-commerce on cross-border logistics is stronger than that of cross-border logistics on cross-border e-commerce.