As a spin-off brand of Ma Wu Wang, a longtime head merchant in Nanjing's Sichuan cuisine industry, Ma Wu Wang Beverage Factory distinguishes itself from traditional milk tea store beverage stores in the true sense of the word, and has become a pop-up top-stream Netflix beverage store.

Real Milk: Selection of imported fresh milk, daily strict quality control, refused to use concentrated or additives, to ensure that each mouthful of rich and mellow good experience.

Good tea: strictly selected high-quality producing areas and excellent brands, all drinks from the original leaf tea tea now brewed and extracted, carefully proportioned, the tea sense of a long time.

Young people's 80s retro harkening back to the factory wind drink store, today's industry milk tea store or drink store to modern minimalist European and American capitalist light luxury style mostly, homogenization is strong, it is difficult to construct exclusive IP and brand memory.

Mawuwang Beverage Factory takes the memory of the era as the entry point, based on the specific style of the era, the use of state-run cultural labels and visual representations, injected into the modern working life of the beautiful symbolism, in line with the industry's retro trend, to meet the consumer's feelings of the era.

To create a hip brand in the Chinese beverage industry, cultural and creative empowerment, revival of the memory of the times; traditional beverages and most of the net red beverage stores, none of which are shaped around the core of the business itself.

Ma Wu Wang beverage factory is committed to differentiation through the essence.

Marvon Beverage Factory is committed to differentiating itself through the essence of the product solid quality and more from the concept, visual, connotation and other levels of innovation, for young people to create a unique trend attitude creative drinks IP.

Marvon Beverage Factory actively use the brand + product + content matrix effect. At the beginning of the opening of the stores. It has been on top of the popularity list of the city's and districts' beverage stores in Nanjing.