The rents of storefronts with different geographical environments, traffic conditions and building structures will vary greatly, sometimes even by more than ten times. For entrepreneurs, we should not only look at the superficial price, but also consider the cost-effectiveness of rent. For example, for a store with a monthly sales of about 20,000 yuan, the monthly rent of 2,000-3,000 yuan is more appropriate, which can guarantee a certain gross profit margin.
2. The "group rent" method is economical and practical.
At present, small shops of more than 10 square meters are in great demand, so rents are rising, while large shops of one or two hundred square meters are falling in value because of delayed rents. In this case, it is suggested that several entrepreneurs "eat" big shops at low prices by means of group leasing, and then divide them, which can save a lot of money after careful calculation.
3. Open up channels to find shops.
There is a "2: 8 rule" in the shop market, that is, only 20% of the shops rent information publicly, while 80% carry out covert transactions by means of private transfer. This is because shops that are operating are afraid of posting transfer information before they are transferred, which will affect consumers' confidence and thus affect their business. Therefore, looking for shops must open up channels and take a multi-pronged approach, regardless of whether they are transferred or explicitly closed down.
Pavement, we have to ask one by one.
Franchise first network
4. "Passenger flow" is "money flow"
Shop location must pay attention to the flow of people around (and these people stop to buy things, not pass by), the buying atmosphere that matches the project (such as grade,
Similar or related products), traffic conditions and the surrounding residents and units. For entrepreneurs who run shops, "passenger flow" means "money flow". Never choose a remote area for fear of competition and high store rent. In fact, the concentration of shops in the business district will help to accumulate popularity and increase sales.
5, site selection should be forward-looking.
Not all the "golden markets" are sure to make money. Sometimes, when the municipal planning changes, the busy area may become a lonely place. Therefore, entrepreneurs should take a long view when choosing a site and learn more about the future development of the region. In addition to municipal planning, we should also understand the future competition of the same industry in this area. Pay special attention to the transfer trap of the pavement to be demolished, so as not to be deceived.