No. Xiaoyangren Group Miaolian Dairy Co., Ltd. is a company engaged in the development, production and sales of dairy products, beverages, jelly, puffed food, mechanical processing and manufacturing, plastic packaging and paper packaging.
The registration and operation period is from June 3, 2011 to June 3, 2031.
As of 2006, according to the evaluation of authoritative organizations, the brand value of "Xiaoyangren" trademark reached 1.36 billion yuan. In 2008, Xiaoyangren Group was selected as the "Leading Enterprise in Agricultural Industrialization" by the Ministry of Agriculture.
Currently, Xiaoyangren Group has established more than 400 direct-operated offices in 30 provinces, autonomous regions, and municipalities across the country, forming a strong and intensive "golden network" that effectively curbs conflicts among peers. disorderly competition.
In 2003, Xiaoyangren Group creatively introduced the "chain store operation and management system" into the company's sales model. The responsibility field marketing concept of "capacity determines the area" has built a platform for national chain stores to realize their self-worth. .
The effective incentives and control of marketing channels have enabled Xiaoyangren to establish a strategic partnership of "mutual development with the same destiny" with chain stores across the country, opening up a benign "win-win" path. Xiaoyangren Group has received unanimous praise from the industry for its unique marketing model and astonishing development speed, and ranks at the forefront of domestic dairy products.
Extended information:
The company began preparations for establishment in October 2004. It is located in the Economic Development Zone of Lishui County, Nanjing City, with a total investment of over 100 million yuan, an area of ??57,000m2, and a modern building of 27,000m2. The standard factory building is equipped with domestically leading fully automatic production lines and a central laboratory with advanced facilities, and has more than 500 workers.
With more than 50 expert scientific and technological talents, Nanjing Xiaoyangren faces China's vast southern market. Relying on Nanjing, it produces more than 100 products under the two major brands "Miaolian" and "Xiaoyangren", which are sold well in East China, Central China and radiating south China and southwestern provinces, with an annual production and sales growth rate of 30% and above, it has rapidly emerged in the south and has become a new star in the southern dairy industry.
In 2000, it was rated as a "AAA" credit unit by the Provincial Agricultural Bank of China; it was rated as a "Famous Trademark of Hebei Province" for two consecutive terms from 1998 to 2003;
Successfully passed the test at the end of 2000 Obtained ISO9002 quality system certification and completed the version change of ISO9001 international quality system certification at the end of June 2002;
In 2003, it was recognized as a well-known product by the Hebei Provincial Administration for Industry and Commerce;
In 2003 In 2005, it was rated as a "quality-oriented and credibility-abiding" demonstration unit by the Hebei Industry and Commerce Administration Society; in 2004, it was rated as a "leading enterprise in agricultural industrialization" in Hebei Province.
In June 2005, it was rated as a "AAA" good enterprise by the General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of China. In June 2005, the "Xiaoyangren" trademark was rated as a "Well-known Trademark in China" by the Trademark Office of the State Administration for Industry and Commerce.
In October 2005, "Xiaoyangren Fruit Milk Drink" was rated as a recommended product for the Beijing Olympics by the Ministry of Agriculture; at the same time, "Xiaoyangren Company" was selected as one of the "China's Potential 100 Companies" by Forbes in the United States in 2006 and 2007. "The companies on the list are ranked 38th and 39th respectively.
In 2007, Xiaoyangren Group's trademark "Xiaoyangren" was selected into the top 500 most valuable trademarks in my country, and was rated as the most competitive brand in China by the Ministry of Commerce.
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