KFC has no plans to move its restaurants to a 24-hour business model for now. "KFC has conducted 24-hour business before." The head of China's Yum Brands Group said that KFC opens short-term 24-hour stores at appropriate times such as Chinese New Year, Valentine's Day and other holidays, depending on the situation of each restaurant. Although there is some market experience on 24-hour operation, but at present KFC similarly has no specific plan to implement 24-hour stores in the city.
The conditional 24-hour operation is due to the consideration of cost control. In the long run, 24-hour business is a pretty good selling point. But the current market situation in the city, 24-hour stores are still in the early stages of difficult operations, 24-hour restaurant long-term operation is feared to be bad to maintain.