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How can the catering industry retain customers?

the ultimate goal of p>CRM system is to attract new customers, retain old customers and turn existing customers into loyal customers. Let's take a look at the methods of CRM to retain customers.

1. Organize customer data and divide customer groups

CRM can record all customer data, including sales of sales staff. This information can help to make corresponding budgets, including working hours and resource allocation, and ensure the maximum profit through these budgets. For example, Jane's CRM can show customers' purchase quantity, purchase group and purchase cycle through charts, lists and other forms, which is more conducive to classifying customers and maintaining them at different levels, thus improving loyalty. Through the analysis of CRM, it can also help sales to open up new marketing strategies.

2. Find the problem early and solve it

If the customer suddenly stops cooperation, if the reason can't be found, it can't be remedied in time, so it is necessary to pay attention to the changes of the customer in time. Jane CRM can show the problems in the process of business opportunity tracking in more detail. If the customer suddenly interrupts the cooperation, the problem can be quickly found and properly solved before the customer leaves. In this way, you can turn passivity into initiative and avoid letting these problems destroy business relationships and future income.

3, personalized service, improve satisfaction

Through the CRM system, you can observe the customer's purchase history, so that you can determine what kind of products and when to provide them are the most attractive, so that customers feel that you are so considerate and thoughtful, and consider the product demand from their perspective, instead of selling the products abruptly.

CRM records customer information in an all-round way and greatly improves the sales process. It not only improves service efficiency and meets customer needs, but also provides a large number of professional analysis "reports". Come and try it out!