1. The menu is not only a piece of paper with words printed on it, but also a carrier that can feel the cultural characteristics of the restaurant.

2. Generally, the materials for making the menu are: leather cover (the cover can be bronze silver, stainless steel LOGO, embossed printing, etc.). ), the menu paper can be photographic paper, coated paper, special paper, etc. Some customers want to use the uniqueness of bamboo slips, fabrics and other materials. The feel and texture of the material are very important, because the menu is always in your hand. 3. The common illustrations in the menu are: creative pictures of dishes, pictures of restaurant appearance, landscape paintings of places of interest in China, pictures and titles of important people eating in restaurants, etc.

4. The ideal size of the menu is 23-30cm, and the text accounts for no more than 50% of the total area of the page. The less the better, it has adapted to the modern fast-paced life. 5. When designing the menu, try to choose dishes that can reflect our characteristics. Some dishes on the menu are big pictures, which should be our signature dishes. There should be two dishes (even just words) in the menu, which is convenient for diners to choose.

6. There is also a very important point in menu design, that is, the artistic sense of dish photography, photo shooting and creative design, thus enhancing the spiritual enjoyment of customers. Creative dishes will naturally come to the next level. Special dishes are listed on the menu, which are promoted in key sales, so as to foster strengths and avoid weaknesses. Even popular restaurants often have several specialties and housekeeping dishes, because if you don't have a few stable and well-known housekeeping dishes, it will be more difficult to attract regular customers and attract new customers. Therefore, the design menu must highlight the characteristics of your hotel in order to impress the guests.