Easy to read, understand and remember.
The basic principles of restaurant menu design are: easy to read, easy to understand and easy to remember. Therefore, the name of the dish should be concise and clear, and the font size and color should also be contrasted with the background to highlight the importance of the name of the dish.
Menu cover design
Menu cover design is the "facade" of the whole menu and needs to attract customers' attention. Menu cover can add restaurant LOGO or store name, and it is best to design it in line with the decoration style and theme of the store, which can not only reflect the image of the restaurant, but also facilitate customers' memory.
Menu paging design
When there are many kinds of dishes in the restaurant, the menu will be displayed in different pages according to different categories, so that customers can find their favorite dishes more conveniently. Classification can be divided according to cuisines (Shandong cuisine, Sichuan cuisine, Cantonese cuisine, etc. ) and food types (meat, fish, vegetables, etc. ).
Disc typesetting design
In menu design, the composition of dishes is a very important link. Font size, color matching, margins, line spacing and other factors need to be considered when typesetting. Choose an easy-to-read font, and set appropriate line spacing and character spacing to ensure a clear spatial separation between words and avoid visual confusion. In terms of font color, it should be mainly black or white, and avoid using too bright colors, so as not to affect the visual effect.
Dish description design
The content of dish description is to introduce the production technology and taste characteristics of each dish in detail to attract customers to order. In the description, you can add pictures or graphic introductions of dishes to display dishes more intuitively and improve customer satisfaction.
Food price design
The price of food is one of the more sensitive information in restaurant menus. Too high a price will deter customers. Too low a price will make customers doubt the quality of dishes. Pricing needs to be reasonable, not too complicated, and attention should be paid to the matching of price with taste and service level.
Exquisite, concise and easy-to-read menu
To sum up, menu design is an important part of restaurant operation. How to design a beautiful, concise and easy-to-read menu plays a very positive role in enhancing the image of restaurants and attracting customers. When designing a menu, you can use the menu design template and add your own characteristic elements to create a menu that satisfies customers.