On March 20 18, Feng Ciwen, the son of Feng Kaihui, led the establishment of a Volkswagen Beef Restaurant. With the absolute advantage of "sweet water, fresh meat and low price", he made the signboard of "five-hole beef", which expanded from 30 tables to 130 in just three months.
Dazhong Niu Restaurant takes the route of "popularization, popularization and self-help". During the epidemic, it launched a combination package on online catering platforms such as Meituan, which was loved by many diners. Now, the tables in the popular Niu restaurant have expanded to more than 400.