1, the taste is different: Qingdao white cans exported to Singapore are light in body, with a balance between sweet and sour, which is suitable for consumers to relieve fatigue in hot weather, while the Hong Kong version exported to China is more intense, with more bitter and sour taste, which is suitable for consumers to taste after meals or at night.
2. Different marketing strategies: Singapore moderators of Qingdao White Cans export fresh, healthy and natural product features, and launch the marketing slogan of "Fresh Storm, Win in Summer" and adopt a relaxed and casual style, while the Hong Kong version exported to China emphasizes high quality and high taste, and launches the marketing slogan of "Taste makes classics" and adopts a high-end and exquisite style.