The first step, competitor analysis, first look at what several graphic shops do, how big they are, what equipment they use, what kind of business they mainly do, and which direction they focus on, such as government agencies, school education, advertising design, menu items, photo albums, etc. , and their price positioning;

The second step, positioning analysis, first study which direction of resources you have, which leader you know, which business you can handle, and what expertise you have, such as typesetting, design, and binding skills, and then study which fields and customers in the first step are not available to other graphic fast printing shops at present. In short, how to foster strengths and avoid weaknesses;

The third step is to determine the business, financial and equipment strategies. According to the first and second steps, roughly determine your business scope, and then preliminarily select the equipment. Different enterprises need different equipment. It is better to make a paper cutter for business cards, blueprints for engineering drawings, inkjet printers for renderings, butterfly installation techniques for photo albums and so on. Then calculate the investment budget according to your equipment, and then make your financial planning. Half a year's store rent, store labor, three months' material cost, advertising fee and equipment investment in the early stage. If it's enough, that's good. You can roughly calculate your return on investment. If it is not enough, adjust equipment investment and raise funds.

If you have completed the three steps, congratulations on your opening. If you hire someone, you should find someone skilled for post-processing, otherwise it will be a great waste. If the equipment is new, you can use Xerox, Ke Mei and Canon, and you can look at the old one. You can find some brochures and quotations from big fast printing shops in the north, Guangzhou and Shenzhen, which will be faster to change. Please send one to more people.