Sam's member store has suddenly become a new fashion punching place, attracting bloggers from food stores to experience it. The 3-meter-wide aisle in front of the checkout counter is often crowded with consumers queuing to check out, while the shopping cart is full of Internet celebrity roast chicken, Internet celebrity beef rolls, Internet celebrity sesame cakes and Internet celebrity durian Melaleuca cakes.
As early as 1996, the first Sam member store landed in Shenzhen. But at that time, not to mention member stores, even Shang Chao was not fully popularized in China, and China consumers had not been able to adapt to this emerging consumption format in terms of consumption habits and spending power. Therefore, the early storage supermarkets experienced a very difficult period.
Metro, also an early player in warehouse supermarket, opened its first store in Putuo District of Shanghai on 1996, but on 20 10, the membership system was cancelled.