Do a good job in daily parametric programming, such as what kind of APP client, promotion channels, and what tools to promote. For example, developers often use Master Cicada's optimization tools to optimize online ASO by using APP-related data provided by Master Cicada's optimization tools. These should be written clearly.
The most important thing is that you should clearly tell your boss what you want to do recently, what goals you can achieve and how many users you can bring. Finally, I suggest that you also list the competing products in the copy.