Not making money. Excluding fixed costs such as rent, decoration, water and electricity, the net profit of local specialty stores is only 15%-20%, and there is not much room for profit. Chaoshan stores don't make money by joining. The so-called joining is that the enterprise organization authorizes the service badge to the franchisee, so that the franchisee can use the image, brand and word of mouth of the joining headquarters to attract consumers to spend in the commercial consumption market.