The reason why the advertisement was banned was mainly due to trademark registration disputes; Baixiang Group, the second echelon in the domestic instant noodle market, completed the registration of the "Big Bone" trademark in June 2007, and used other companies to On the grounds that some of the products contained this word and constituted infringement, we proposed to the local industrial and commercial department to investigate the products of Hualong Nissin, Guohua Food and other companies, and also requested the industrial and commercial department to ban the relevant product advertisements of the infringing companies. , so "Hao Jing Dao Big Bone Noodles", which belongs to Uni-President Group, is also on the list of banned broadcasts.