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Brief introduction to the column "Good Life"
Program category: life information news column

Name: I wish you a happy life

Start time: July 2005

Broadcast time: Xi 'an TV station pigeon market channel every night 17: 50.

Broadcast duration: 38 minutes

Main contents:

Live a Good Life is a life information news column launched by our pigeon market channel in July 2005. The purpose of the column is to look at life from the perspective of citizens, tell life in the language of citizens, show the life orientation that citizens care about, and expand the horizons of citizens' life, reflecting service and closeness. Since its launch, this column has formed a unique column style with rich and practical life information and unique program forms, and has achieved good market share and ratings, and won wide acclaim both inside and outside Taiwan. Now it has become a brand column of Xi TV station.

Live a Good Life is 38 minutes long, and * * * has five sections, each with its own characteristics:

1. "Life information": provide the audience with the most practical and close service information, and the information content is extended to the whole country, and the audience can obtain the practical information they need through this small part.

2. Life Hotline: It focuses on and reflects citizens' living conditions and spiritual pursuits, exposes practices that violate laws and disciplines and deceive consumers, lashes uncivilized and immoral behaviors in life, promotes socialist spiritual civilization, and provides legal support and public opinion support for the audience. The content involves food, shelter, transportation, shopping, entertainment and other aspects, which is very popular with the audience.

Three. Talking about Life in Laoshan: commenting on social life in Shaanxi dialect is positive, negative, controversial and discussed, and all social topics are reported in a teasing way. It is not news, nor comment, but a unique section of "Live a Good Life" which integrates news and comment.

4. "Walking around Xi 'an with Big Feet": It not only shows the characteristics of tourist attractions and streets around Xi 'an, but also digs out the little-known human stories behind it for you.

5. "Xi 'an with a big mouth": It mainly publicizes local snacks and famous food in Xi 'an, and introduces common varieties of common people, such as cold rice noodles and Chinese buns. The food introduced through the "Big Mouth Ian" column has become a dietary guide for the audience in Ann, and the ratings are very popular.

In 2006 and 2008, he won the second prize of Shaanxi news column twice. "Bigfoot", "Big Mouth" and other columns are well-known in Xi 'an, and have a wide range of mass influence.