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The practice of tofu is done by network celebrities.
Text/Lan Tu Xiao Xin

Medical college students set up stalls to fry fried dough sticks, but they still have to do something. What can a simple tricycle do? In large and small breakfast stalls, the "fritters" are definitely different.

Meet a bosom friend on the road to entrepreneurship

Ren was born in 1990, and his hometown is in the countryside of Shanghe County, Jinan City. Because of poor family conditions, he is more practical and independent than his peers. 20 1 1, Ren was admitted to the College of Traditional Chinese Medicine of Shandong University of Traditional Chinese Medicine with a stubborn spirit.

In a self-study class, Ren met a medical student of grade 20 12, a simple and kind girl, and began her own pursuit.

"Xiaoya, I want to do some small business in the school dormitory." Once, Ren talked about his ideas and used his spare time to make money to supplement his living expenses. At that moment, Ren was attracted by Ren's independent personality. This is a boy who can accompany her through ups and downs.

Small fans, sandals and thermos cups can all be made. After consulting with Ren, Ren bought a box of sun umbrellas from the market and sold them in the dormitory. Because of the small profits but quick turnover in business, they were diligent and enthusiastic, and that sale was very good.

When leaving, Ren Xiao suddenly said, "Xiaoya, would you like to be my girlfriend?"

"Very good." At that moment, Ren had blushed.

2065438+Graduated from university in July 2004, worked as an artist in a pharmaceutical factory in Jinan, with a monthly salary of more than 2,000 yuan. Ren feels that his life has been lengthened. At that time, before Ren graduated from college, Ren wanted to do business near his girlfriend's school and take care of her.

"A good man has ambitions in all directions. If he goes out for a trip, he may have better employment opportunities." When you see your boyfriend's distress, encourage him. Ren's hometown's horseshoe biscuits sold well, so he decided to spend 3000 yuan to learn this craft.

However, Ren's practice was opposed by his parents. "Is it easy for you to go to college? Other college students choose glamorous jobs, but you set up a stall. " Ren said that times have changed, and so have his ideas. He wants to do what he wants.

After learning the craft, Ren rode a tricycle and walked the streets selling horseshoe-shaped biscuits. Ren helped to post stickers selling horseshoe biscuits on Baidu and University Post Bar, and delivered goods to customers on borrowed bicycles with her boyfriend in her spare time. After a delivery, the bicycle tire burst and it began to rain. There were no mechanics on the road at that time, so they had to push the cart. However, picky customers severely reprimanded them for their late delivery. At that moment, the two were extremely wronged.

Worst of all, there is no market for horseshoe biscuits in Changqing District. Ren and Ren summed up the reasons for the failure, because they lacked experience at first and did not consider the regional taste. No matter what investment you make in the future, you must first consider the market situation, such as the local consumption level, the flow of people, and the tastes that the public likes. This is very important.

Start a new stove and set up a stall to "fry fried dough sticks"

Ren Mengxiao is determined to make a comeback. At this time, Ren felt embarrassed in the graduation practice of nursing major. Every time she gives the patient an injection, she is not only nervous, but even faints at the sight of blood returning. Unable to be a nurse, Ren decided to start a business with her boyfriend. Many locals like traditional breakfast, fried dough sticks and soybean milk, which are crisp and cheap. In the market, the two of them carefully investigated and found that the fried dough sticks business in Jinan was very hot. The flow of people in a fried dough sticks stall is basically that this person bought it today and will buy it tomorrow, so there will definitely be sales of fried dough sticks.

"It happens that my mother knows this craft, so it is better to learn from my mother." Ren said with a smile. After careful consideration, the two decided to ask Ren's mother for fried dough sticks. Although it is an ordinary snack, how to make it exquisite, the two of them are learning and thinking. Old-fashioned fritters eat too much alum, which is not good for their health. However, the two people found that the fritters without alum were not fluffy and tasted bad.

It is said that eggs can replace alum, but there is no specific formula and others refuse to teach it easily. So, their own research, after more than half a month's efforts, succeeded. How to improve the fritters, save time and effort, eat with confidence and nutrition, as long as they see that others are better than themselves, the two will explore. "I don't have to hold my hands when I make horseshoe cookies, so I won't fall down again." Ren said with a smile.

April 20 16, the breakfast stall of "Youtiao Renjia" was located in the convenience market of Shuiming Street, Changqing District, Jinan. At first, many people didn't understand the post-90s generation. "College students fry fritters and speculate." What kind of climate can a small business on a tricycle make, not to mention the extremely common fried dough sticks in the streets. "They ignored it and encouraged each other instead." Li Ka-shing said that when you put down your face to earn money, it means that people are mature, and when you earn money back, it means that you are successful. "

In order to increase the trust of customers, the two insist on getting up early every day, whether it is windy or rainy, hot in summer or cold in winter. Even if he had a fever of 40 degrees and was scalded and blistered by boiling water, he did not stop business. Looking at his girlfriend getting thinner day by day, Ren is very distressed. He often brings her food when eating. "I'm not a child, and I brought food." Xiaoya smiled shyly. It is difficult to start a business, but two people who love each other are very happy together. Both of them want to dedicate themselves and strive for a better future for each other.

Soon, the early stall of "Fried dough sticks" became a street scene. "I heard that his fritters taste good, and you don't need alum to fry eggs. Don't worry." Customers spontaneously lined up, among which "True Love Powder" took a video and sent it online, and netizens sent "Little Chicken Soup" one after another: Whatever you want, it's good for you. Support Ren as a teacher, come on.

This pair of 90-year-olds can not only suffer hardships, but also have fun in the bitterness, and they have changed their creative patterns on the fried dough sticks: the spinach juice jade fried dough sticks are green, and their appetite is wide open just by looking at the color; Egg fritters that can be broken, without alum and alkali, are crisp outside and tender inside; There are sesame oil strips on the surface and inside, which are crispy and nutritious ... "Every time there is a new idea, the customer's mood is different, and the customer's happiness is our greatest happiness." Ren said that although the business is small, it will be successful if you do it with your heart.

Cheer up for your dreams, and broadcast live "Fried dough sticks at home"

The small breakfast stall brought considerable income and witnessed the love between Ren and Ren. 20 19 65438+ 10/01They walked into the marriage hall hand in hand, but they didn't put their savings into the marriage, and there was no electrical appliance in the wedding room. Facing the incomprehension of people around him, Ren said that people should learn to plan ahead, focus on future development investment, produce the best products and make a famous career.

As soon as the young couple have time, they discuss and think about the reasons why their peers have performed well. When they heard that they had learned to improve their skills, they did not hesitate to sign up. They not only successfully developed snacks such as colorful fried dough sticks and white jade tofu, but also bought the equipment needed to make cakes. In addition to retail, they also entered the big market, and the two explored the form of wholesale cooperation with local restaurants and supermarkets. Gradually, the "fried dough sticks family" gained a certain share in the market, and the two gradually became market operators from a vendor of fried dough sticks.

This spring, Ren and Ren visited a nearby city and found a breakfast booth, which can be broadcast live on the car faster. Business is very hot. "Our products are also very good. Why can't we? " The two people who had this idea immediately registered "Fried dough sticks for home" on A Auto Fast. At the beginning of the live broadcast, there were very few fans. Ren has been introducing in the video: the top-grade fritters in the whole network are all created by himself, with no peculiar smell, only noodles. Frying for three hours does not affect the taste, and it is tender inside and crisp outside. ...

"Old Tie, where is your stall?" "Yes, the recipe was sent out." Gradually, there are more and more fans of "Youtiao Family", and words such as love and flowers appear on the screen. In just four months, the number of fans has soared from the initial two or three to more than 30 thousand.

"Teacher, do you teach fried dough sticks?" One day, a Weifang boy asked Ren in the live broadcast room. This incident reminds Ren of the "old problem" of employment that he often encountered in his life before starting a business. They are unemployed because they lack skills and other realities. The idea of "building a training platform with their own skills to promote their employment" made Ren particularly happy.

"Alum-free and aluminum-free fritters, want to learn to contact me, super simple." The subtitles on the video attracted fans. For students who want to study, Ren and his wife said, "Try our fried dough sticks first. Does the appearance and taste meet the tastes of your locals? " Students come from all walks of life, including pig farmers, drivers, and even those who have made fried dough sticks before and re-learned new technologies. Both of them hold hands and teach one-on-one.

Grandpa Liaocheng, 50, used to raise pigs. In May of this year, with the idea of giving it a try, he learned the technology of making fried dough sticks from Ren and his wife. After coming back, I opened an early stall with my wife, and now my monthly income is over 10,000. He excitedly reported the good news to Mr. and Mrs. Ren, and insisted on sending them the specialties of his hometown. Xiao Xin, a post-80s boy from Shangrao, Jiangxi, privately wrote to Meng Xiao: Before I looked for a job, I always complained that my parents gave me too little. I am very moved by the teacher's entrepreneurial experience, so I want to take every step in my work. ...

At present, the reputation of the "Fried dough sticks family" has greatly increased, and the young couple born in the 1990s are engaged in wholesale, retail and teaching. The two said, "We will continue to refuel, and it is our direction to make a large-scale fried dough sticks and noodles wholesale factory in the future."