Remember Laoshan Coke? It is known as "the first carbonated drink in China", and it is estimated that elderly people will remember it deeply. As the earliest carbonated beverage in China, Laoshan Coke has accompanied several generations. At that time, in the eyes of many people, Laoshan Coke was much better than Coca-Cola and Pepsi. Laoshan Coke and Laoshan Agkistrodon halys are both produced in Qingdao. Agkistrodon halys has a strange smell, which most adults like. Laoshan Coke is the favorite of many children. At that time, Laoshan coke was very powerful, forcing Coca-Cola and Pepsi to fight the price war instead of fighting for taste and nutrition.
At that time, there was a classic carbonated drink, that is Jianlibao, which is the memory of the post-70 s. As a classic beverage, Jianlibao is really unparalleled in the beverage industry. Although Jianlibao is also a carbonated drink, its taste is different from that of Coke. It belongs to sweet and sour taste with fruity taste. In many people's memory, cans of Jianlibao are getting better and better, and there is always a feeling of reluctance when drinking the last sip. Jianlibao was a luxury drink in those days, and most children in the family still couldn't afford it.
There is another kind of drink that I have to mention, that is Tianfu Coke, which is a serious domestic cola and was a smash hit in the 1980s. Tianfu Coke was a beverage jointly launched by Chongqing Beverage Factory and Sichuan Institute of Traditional Chinese Medicine at that time, but it contains Chinese medicine ingredients, which is the main difference between it and foreign brands. It is not only unique in taste, but also rich in nutrition. In the late 1980s, Tianfu Coke once occupied 75% of the coke market. There are different opinions about the decline of Tianfu Coke, but there is a saying that it gradually declined after the joint venture with Pepsi in 1994. Tianfu coke initially set a sales volume of 50% in the joint venture, but it gradually decreased, and Pepsi took the opportunity to expand sales.
In addition to the carbonated drinks mentioned above, there are many domestic brands that were familiar to everyone in the past, but it is a pity that they are rare now, such as the old Bawangsi soda and the Arctic Ocean. After playing basketball, it feels great to drink a steaming bottle of Arctic Ocean. This goes back to the subject. Domestic drinks of that year were also friends' favorites. What's going on now? Perhaps there is a reason for this: domestic drinks are either too regional and unwilling to leave their own regions; Either lack their own brand culture; Either it merged with foreign capital and lost its own opportunities. Maybe it can only be understood in this way. Xiaoqiaode Gourmet Ke Mei