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Management and Development of Zhou Hongyi
From 65438 to 0996, 25-year-old Zhou Changjiang came to Wuhan to help his sister do the pot-stewed business. With the mentality of giving it a try, he began to study the formula of strange duck. My younger brother Zhou Fuyu also bought different spices from the dry goods market in Zhuyeshan and Longwang Temple to help my younger brother develop new products together. After many times of tasting, the new braised duck was baked, all of which were local ducks. The taste was spicy and sweet, and my brother Zhou Fuyu had a brainwave. "Chongqing has a famous strange bean, so it is simply called a strange duck.

After the launch of "Zhou Ji Strange Duck", it immediately attracted customers' "snap up", often selling more than 65,438,000 ducks a day, and sold out at 3 pm. In the early days of starting a business, the conditions were very difficult. Although he made a lot of money, it made honest Zhou Changjiang feel uneasy. "Because the money invested by the store in the early stage is my brother's alone, Zhou Changjiang and the second sister only give manpower and share money with him. We feel very embarrassed. " After consulting with the second sister, Zhou Changjiang decided to let his younger brother run independently, while the second sister helped his younger brother get rich and started his own business.

1998, Zhou Changjiang found Datong Street Market in Hankou and opened a "Yangtze Duck with Strange Taste". After 10 days, "Weird Yangtze Duck" was also very popular, setting a record of selling more than 100 ducks in two hours. During this period, my brother Zhou Fuyu is also expanding. He opened a branch in Jiangda Road Food Market.

In 2003, Zhou Changjiang and his younger brother discussed that the braised duck shop should belong to "Zhou Heiya". In order to ensure the safety and uniform taste of Zhou Heiya products, the products sold in Zhou Changjiang and Dajie stores are all produced and distributed by Zhou Heiya production workshop. Zhou Fuyu charged her brothers and sisters 80% of the counter price. The employees in the store are responsible for themselves, but they can go to the factory for free training. At the beginning of 20 10, Zhou Changjiang came up with the idea of starting his own business. Zhou Fuyu expressed support and encouraged him to develop and innovate his own brand. Zhou Changjiang registered "Bayu Hongcheng" company in the industrial and commercial department. 20 10, 10 On July 8th, all the Zhou Heiya stores in Zhouchang Jiangyuan were changed to "Zhou Hongyi" overnight. 65,438+00 stores are located in Nanking Road, Pedestrian Street, Datong Street, Wu Guang Store, Wuchang Street, Asian Trade Store, Guangbutun, Cavalry Training Ground, Simeitang and Jianer Store in Hankou. In order to distinguish the logo that was simply changed at the beginning, at the end of 10, all 10 stores changed their logos, from the original "Zhou Hongya" logo to "Zhou Hong" with the cartoon yellow duckling image. 165438+ 10 18, Zhou Hongyi Food City, located next to Xinrong Bus Terminal in Jiang 'an District, was grandly opened.

201165438+1On October 26th, in order to welcome the Spring Festival, Zhou Hongyi Food City in the South Square of Hankou Railway Station was grandly opened a few days before the Spring Festival.