The business model adopted by Xinguang Tiandi extracts the product diversification of department stores and the comfortable experience of shopping centers, which has lasting appeal and is the most innovative business model in the world at present. Here, you can not only buy all kinds of world famous brands, but also buy as rich items as department stores, and you can have fun.

China is the fastest growing country in the world, but there are only 1.75 department stores per million people. The format of department stores in China began to recover in 25, and the department stores in first-and second-tier cities developed towards specialization and refinement. According to the research report of MacquarieResearchEquities, before 21, the annual growth rate of department stores in China is expected to reach 14%, and its proportion in China's retail sales will also rise from the current 1% to 17%.

The shopping center format has been rising in China since 2, and in 25, with the failure of a number of shopping center projects, it became rational, scientific and refined. China's urban upstarts are on the rise. As many as 29% of the 26 Forbes Celebrity List were born after 198, while 25% of the top 4 Forbes China Rich List are under 4. Ernst & Young's research report predicts that China's luxury market will grow at a rate of 1-2% and become the second largest luxury consumer in the world by 215. In this case, high-end shopping centers with many well-known brands and unique service advantages began to fill the market gap.

how to find out the market gap of retail industry from the overall height and reach the non-competitive realm? After in-depth market research, the developer of China Trade Center introduced Xinguang Tiandi and locked in a new department store business model. This model organically combines the advantages of both department stores and shopping centers, realizes the best combination of high-end brands and mass brands, and has the competitiveness of both department stores and high-end shopping centers.

In August, 199, Guomao Mall took the lead in introducing the business model of brand stores engaged in retail business, providing high-end goods and services, and changing Beijing fashion with strong influence and penetration.

At present, Xinguang Tiandi in China Trade Center will promote Beijing's fashion consumption to have more choices and turn a new page in the retail industry with its new business philosophy, advanced commercial facilities and humanized service.

The "new business district" will speed up the formation

With the opening of department stores, the China Trade Center, with office buildings, hotels and department stores as its three engines, will play a strong role in speeding up the formation of the most anticipated international business district in Beijing.

In addition to Xinguang Tiandi, the Huamao Shopping Center, which occupies 26 square meters and faces Chang 'an Avenue, the Huamao Commercial Street, which is located between Xinguang Tiandi, Ritz-Carlton and JW Marriott Hotel, and the Huamao Leisure Plaza, which can hold fashion shows, will make the Huamao business circle colorful and become a shopping, leisure and fashion center that makes people linger.

In addition, according to insiders of China Trade Center, before the opening of Xinguang Tiandi, the rental demand of China Trade International Apartment, which was delivered in advance, suddenly rose, and the rental price will continue to rise since 26. The Ritz-Carlton and JW Marriott Hotel, which are expected to open this autumn, have received a large number of customers queuing in advance to book rooms during the Olympic Games. The first phase of the office building tailored for multinational companies was delivered at the end of 26, and the second phase will be completed in September 27; At present, some international customers have been stationed in the first phase in March and April; Huamao office building is gradually becoming a gathering place for the headquarters of international financial and IT enterprises.

an international business circle has shown a strong momentum.

Recently, Wu Dongxing, chairman of shin kong mitsukoshi, attended the event and revealed that the second department store in mainland shin kong mitsukoshi will open in 214, becoming the largest single department store in China. It is reported that this is the second Xinguang Tiandi in mainland China after Beijing, but its destination is Wenjiang New Town instead of Chunxi Road.

On April 6th, 213, Taiwan Province department store giant shin kong mitsukoshi officially signed a contract with Chongqing Zhongyu Property Development Co., Ltd. to open a high-end commercial shopping center "Xinguang Tiandi" in the new archway. This news not only stirred up the department store industry in Chongqing, but also focused the attention of the public on the new archway. The camping of Xinguang Tiandi means that the new archway business has been officially upgraded. In the future, the third 1 billion-level business circle in Chongqing will set sail from Qili.

The first place in the sales of single department stores in China in 211

Since 27, Hangzhou Tower has been ranked first in the sales of single department stores and profits in China. In 211, its performance was 6 billion yuan, which failed to hold the first place, and it was surpassed by Beijing Xinguang Tiandi with its sales of 6.5 billion yuan, while Shenzhen Vientiane City squeezed into the top three with its annual sales of 5.2 billion yuan, followed closely.

compared with the department store industry, the Shopping Mall is obviously strong and shows abundant vitality. "This is related to the modernization of the city, the upgrading and transformation of the whole city, and business planning, and the retail format will inevitably change." Ma Qihua, vice president of Yintai Department Store Group and general manager of northern Zhejiang, believes that the growth rate of different formats is different, and it is normal for Shopping Mall to develop faster at this stage.

The sales in p>212 will exceed 7 billion

In p>211, Beijing Xinguang Tiandi, which ranked first in mainland department stores, will continue to be reelected. According to many insiders, it is highly probable that the sales of Xinguang Tiandi will exceed 7 billion yuan in 212, and the year-on-year growth is expected to exceed 12%.

"Shin Kong Place" changed dramatically, and the Taiwan Province operation team withdrew

Shin Kong Place was once a star project of cooperation between the mainland and Taiwan Province, but the fierce contradiction between its two major shareholders, Beijing Hualian Group and Taiwan Province Shin Kong Mitsuke Department Store, was also announced to the world shortly after its opening, and now it is still going to break up after seven years of running-in, which makes the industry sigh and really worry about whether the future performance of Shin Kong Place will turn around.

Behind Taiwan Province's team's withdrawal from Shin Kong Place: The contradiction between the two sides has a long history.

Shin Kong Place was once a star project of cooperation between the mainland and Taiwan Province, and was also known as "the largest and most profitable single department store in China". However, due to the contradiction between its two major shareholders, Beijing Hualian Group and Shin Kong Mitsukoshi Department Store, the cooperation was unsustainable.

The future of Xinguang Tiandi has been uncertain since the management right was changed.

Xinguang Tiandi was once a star project of cooperation between the mainland and Taiwan Province, and was also known as "the largest and most profitable single department store in China". However, due to the contradiction between its two major shareholders, Beijing Hualian Group and Xinguang Mitsuke Department Store, the cooperation is unsustainable. The overall evacuation of Taiwan Province's team also makes the future performance of Xinguang Tiandi full of challenges.