Siebel's former vice president forwarded a Weibo. It is pointed out that the reason why people feel uncomfortable about the price increase in northwest China is because the average salary of many people is not up to 5000, which has caused netizens to interpret it. They think Siebel proposed it? Five thousand a month is not worth eating Siebel? . Later, the founder of Siebel publicly apologized on the Internet and promised to restore the previous price standard of Siebel's dishes.

At the same time, the resigned vice president also came out to apologize, and this matter was calmed down. But in any case, the brand image of Xibei Youmian Village has been negatively affected in this matter. Personal income level certainly has a certain influence on the choice of catering brands, but it can't be across the board. Because the choice of each brand is personal, even people with average income have the opportunity and right to eat an expensive meal; And the very rich people may prefer street shops the most. So this is a matter of uncertainty.

First of all, in daily life, affirming our income level will affect our consumption values. If the income is relatively low, you will naturally choose a more civilian catering brand. On the one hand, in order to save money, on the other hand, because friends with the same consumption level also choose this restaurant, it will make such a choice. Of course, if the economy permits, we will choose a more well-known catering brand. Because on the one hand, it represents good taste and high popularity. On the other hand, it also represents the guarantee of quality. We are willing to pay more money for better quality.

Shinohara Noodle Village in Northwest China can be said to have a relatively large influence in terminal consumption. At present, there should be about 380 branches in the country, and this influence is quite high. Because you are familiar with the fact that Haidilao has more than 600 branches in the country, this noodle restaurant is called noodle restaurant, but the service it provides is not just noodles. Because of the relatively high price, the per capita consumption is between 100 and 200, so it causes.

The official reply is obviously normal, because the official attitude is obvious, because they are catering, and how much money you earn a month has nothing to do with them. You can eat if you earn 5000 yuan a month, and you can also eat if you earn 50 thousand yuan. It is just a matter of frequency and personal will. It is impossible to say how much money you earn when you do business, and those with lower wages are not worthy of our meals. This is impossible, so the official is.