The problem of enterprise product positioning. There are many kinds of peanut oil for Arowana, and the common one is about 100, and the price of Grandma Xiang is even much higher, which is also peanut oil.

Arowana is an edible oil brand under Yihai Kerry Arowana Cereals, Oils and Foods Co., Ltd.?

Yihai Kerry Arowana Grain, Oil and Food Co., Ltd. is one of the largest agricultural products and food processing enterprises in China. ?

The founders are Mr. Guo Henian, a famous patriotic overseas Chinese, and his nephew Mr. Guo Kongfeng. Yihai Kerry has built more than 60 production bases and 100 production enterprises in 25 provinces, autonomous regions and municipalities directly under the central government.

Yihai Kerry has built a strong marketing network and smooth distribution channels covering the whole country, with 365,438+0 marketing branches, 24 direct sales departments and more than 4,000 dealers, covering more than 2,800 cities and counties and more than 654,380,065,438+million end customers.