A few years ago, I saw the "eyeball economy" in full swing on the other side of the ocean, the people fear that they will not be able to catch the express train on the information superhighway, swarming out of people's spectrum to take the silver as gasoline to burn, but also afraid of burning less to make other people laugh, a second-rate newspaper website every day to receive dozens of dials to talk about the investment of the businessman, but that throws the Throw, the burn burned, only to find that this "eyeball" in China is not good, dominoes like the fall of the website into a Chinese "eyeball economy" martyrs.
Even the three portals, which were born for the "eyeballs" but almost died because of them, didn't expect that they would be saved by a texting "thumb" in a legendary way in 2002, as they were struggling to survive. "Legendary rescue, so the" thumb economy "into a network business model with Chinese characteristics, has become a major pillar of profitability of the Chinese Web site. The legend of the "thumb" is not only that, the current "SARS" has also been it points into the network of fuel, Sina sources said that since April SMS daily sending volume than the weekday 2-3 times higher, that is, all That means all the businesses involved in the SMS business are benefiting, as well as those of us in the public who have cut back on going out and meeting friends because of SARS.
We can't talk about the "thumb economy" without mentioning WAP (wirelessapplicationprotocol), which is, to put it bluntly, wireless Internet access. In the ICP site to burn money to attract eyeballs, the wireless field of the battle has also begun, in March 2000, China Mobile Communications Group in Shanghai, Beijing, Tianjin, Guangzhou, Hangzhou and Shenzhen, six major cities to open the Global WAP commercial test network; May China Telecom launched the WAP network platform; China Unicom in Beijing, Shanghai, Tianjin, and Chongqing and other 20 cities at the same time to open the WAP commercial test network; at the same time, some network companies to open the commercial test network; at the same time, some network companies, the WAP (wirelessapplicationprotocol) is wireless Internet access. In May, China Telecom launched its WAP network platform; China Unicom simultaneously launched its commercial WAP network in 20 cities, including Beijing, Shanghai, Tianjin and Chongqing; at the same time, a number of network companies, mainly ICP companies, launched their own WAP websites. At that time, the scope of services of WAP sites in China was limited to news, weather forecasts, ticket bookings and stock market quotes, which meant that they could only receive but not send. So although some authorities predicted that 4 million Chinese would be surfing the Web on their cell phones by the end of 2001, WAP did not blossom in China because of the closure of many Web sites, slow Internet access and costs.
The loss of WAP does not diminish the glory of "thumbs up," but rather illustrates a larger market that offers more convenient services. In addition to texting "thumb" can do? Cell phone bills can be settled online, so what other costs can be included in the cell phone bill and checkout? Look at the current cell phone, photo, video, MP3, Internet, games, satellite positioning ...... seems to have been omnipotent, but people still feel inadequate. Look at the online, think about the offline, now the most urgent seems to be the mobile commerce (B2B, B2C, C2C), I heard that the Japanese people have been using cell phone checkout.
The thought of shopping with a cell phone, a thumb move account closed, it is really cool; but then think of the cell phone if someone else picks up (steal) to go, the account brush up no end also strange horror. Besides, this wireless signal is not everywhere can cover, if sometimes there is no, account closed without also can not figure out is not more urgent. In short, this a thumb (wireless) can be worth ten fingers (wired) safe and reliable?