Since the reform and opening-up, with the rapid development of China's economy and the continuous improvement of its production capacity and people's income level, China has been constantly pursuing eating characteristics, eating health, eating nutrition, eating convenience, eating culture and eating leisure since the 1970s and 1980s. With the economic development, the catering industry in China has not only witnessed the improvement of people's living standards and consumption capacity, but also gradually become a pillar industry to expand domestic demand, promote sales, stabilize growth and benefit people's livelihood.
At the same time, with the rapid development and popularization of the Internet, "internet plus" has become a trend of the times, and the catering industry has become the biggest entrance under the online Internet connection. The whole catering industry includes the supply of catering ingredients. The entry of one-stop trading platform in Internet catering industry has changed the development of traditional catering industry, moved traditional offline transactions to online, and accelerated the circulation of the industry and the popularization of services.
The catering industry is developing rapidly and the industry is expanding.
According to the data of the National Bureau of Statistics, in recent years, the scale of the catering industry in China has continued to grow, reaching 2 trillion in 20 1 1 year, 3 trillion in 20 15 year and 4 trillion in 20 18 year, reaching 4.27 trillion, accounting for 4.7% of the national economic output value. In 20 19, the revenue of catering industry was 4.7 trillion, up 9.4% year-on-year. Although the growth rate has declined in recent years, it was 9.4% in 20 19, but it is still much higher than the GDP growth rate. Affected by the epidemic situation, the income of China's catering industry declined to 3.95 trillion yuan in 2020, down 16.6% year-on-year.
Diversified meals in the catering industry still occupy the main force
With the continuous development of China's catering industry, the format of China's catering industry has gradually changed from single to diversified. At the same time, in order to better meet the consumption needs of consumers, the format segmentation of the catering industry is more accurate. There are dinners, group meals, fast food, take-away, snacks, and western food, Japanese food, Southeast Asia and other countries' restaurants, as well as grilled fish, crayfish, tea, local snacks, non-legacy food, and time-honored food products from all over the world, which provide the broad masses with rich and diverse market choices.
Even so, the catering industry in China is still dominated by meals. In 20 19, the catering industry in China was dominated by meals, accounting for 42.39%, western-style leisure catering accounted for 19.86%, hot pot accounted for 12.06%, and group meals accounted for1.
The concentration of catering industry is lower than that of decentralized industries.
In terms of competition pattern, at present, China's domestic catering market is relatively scattered and the industry concentration is low. According to the data of "Analysis Report of Top 100 Catering Enterprises and Top 500 Catering Enterprises in China in 20 19" issued by China Cuisine Association in June 2020, the total operating income of the top 100 catering enterprises in 20 19 was 327.38 billion yuan, with a year-on-year growth rate of 9.6%.
The operating income of the top 100 catering enterprises accounts for 7% of the national catering income. Although the concentration of the top 100 enterprises has increased, it is still low. With the integration of resources in the catering market and the continuous expansion of catering enterprises, the polarization within the top 100 catering enterprises is still obvious.
The scale of consumption upgrading in catering industry continues to expand.
In the future, China's catering industry will promote the development and transformation from the aspects of independent innovation, information management, energy saving and low carbon, green development and brand strategy on the basis of people-oriented and serving people's livelihood, optimize the development structure, innovate the development model, improve the service quality and release new development momentum. Looking ahead, it is predicted that the growth rate of catering revenue in China will be maintained at 8.0%-9.0% from 2020 to 2026, and the catering revenue is expected to reach about 8165 billion yuan by 2026.
The development and transformation of catering industry In the future, the catering industry will gradually develop in multiple directions.
At present, China is in the era of data and network, so the catering industry should also consider the development of enterprises with the thinking mode of interconnection and * * *. Therefore, it is particularly important to collect, sort out and enjoy the data. In the future, it will be the main development direction of the catering industry to establish an online and offline one-stop service with mutual benefit and promote the integrated development of online and offline.
At the same time, the application of new technology and Internet will also become an effective way to drain new consumption and develop new retail. In the future, the catering industry will develop towards networking, retailing and digitalization.
In addition, the development of catering-related industries will also bring more convenience to the catering industry. In the future, restaurants will outsource more non-core functions to make themselves smaller, more specialized, lighter and faster.
—— The above data comes from the Analysis Report on the Development Prospect and Investment Forecast of China Catering Industry by Prospective Industry Research Institute.