(1) Brand advantage of Yuen Long Ronghua moon cake: 1. It is well known and recognized; 2. Bring forth the old and bring forth the new, and expand the territory; 3. Old brands are not old legends; 4. The product quality is high, with one heart and one mind; 5. Keep pace with the times and carry forward the tradition; 6. Business spirit, taking the lead in setting an example and emphasizing quality. (2) Disadvantages: In Chinese mainland, Guangdong Shunde Ronghua is the sole owner of the registered trademark of Ronghua, and Hong Kong Ronghua Bakery cannot use the trademark of Ronghua or Ronghua Moon Cake in Chinese mainland. Therefore, Hong Kong Ronghua moon cakes were renamed as "Yuen Long Ronghua" and "Ronghua". Hong Kong Ronghua can use the trademark of "Ronghua Mooncake" in Hong Kong, but not in the Mainland.
Yuen Long Ronghua Moon Cake is one of the three major moon cake brands in Hong Kong, which belongs to the brand of Hong Kong Ronghua Group. In the 1920s and 1930s, Ronghua Moon Cake took the lead in using healthy vegetable oil instead of lard to make moon cakes, which opened a green and healthy road for the moon cake industry! Hong Kong Ronghua was founded on 1950. In the 1960s, the first white lotus seed cake was created, which was very popular. Later, it expanded its cake and bacon business and expanded its international market to Britain, the United States, Canada, Australia, New Zealand and Southeast Asia in the 1970s. 1998, he became a pastry chef in China and opened a retail store in Hongkong International Airport.