Zhonghui Design (professional logo design company) Answer:

Fruit brand is a brand that involves consumers' taste and visual experience, and its logo design should focus on features including distinctive colors, vivid images, a sense of naturalness, and high recognition. Here are a few common fruit brand logo design ideas.

Choose representative fruits as graphic elements.

In the fruit brand logo design, there are a lot of companies will be very representative of the fruit as the graphic elements for design. For example: Apple logo of Apple, Chiquita Banana and Dole Fruit logo of Tropical Fruit Company, GOHARVEST of Gervais Orange Juice and so on. This kind of design idea generally takes the way of clean lines and popularized pictures, together with the corresponding text coordination and matching, so that consumers can quickly recognize the brand belongs to, easy to identify and impressive, with a high degree of recognition.

The combination of form and color to identify the fruit

The fruit itself has a strong sense of color and beauty of the form, the brand can consider through the shape of the fruit structure or color to show their own logo. as an example, for example, such as the beverage brand wang lao ji, its logo in the center of the two years of the old living word "wang lao ji" word, the bottom of the word "wang lao ji" in the form of the old living word, and below it, in the form of the old living word "wang lao ji". "characters, below the rows of green grass to express the flowers and plants that are often referred to as "herbal tea" attribute, which is echoed with the flowers and plants is the fruit elements, and through the ox horn, goose-shaped portrayal of the bridges along the Qin-Shu commercial road and the composition of the mountains and rivers of nature, reflecting the historical and cultural connotations behind the brand. This logo design is based on a strong sense of ecological and environmental protection.

Adopting personalized patterns to distinguish other brands

In the market competition, the brand not only needs to have a recognizable degree, but also to be able to occupy the consumer mind space, so many fruit brands will be based on the characteristics of their own products, adding innovative elements in the logodesign, to create a distinctive brand image, so as to show that the brand is unique taste. For example, a Japanese persimmon brand rich in antioxidant quality KAKI NO TANE (lattice shape), more like a class of traditional cookies packaging design, and to the deep sea red, white, gold for the promotion of the main key with, showing the harmony and elegance of the fragrance.

Character style logo design

In the fruit brand logo design, there is a simple and fresh design style, is the integration of a variety of elements of the brand culture and the distinctive color of the design method. This kind of logo scheme pays more attention to the various collocation between graphics and fonts, the use of color and the details of the slash, etc., consumers see the idea of a pinpoint inspired by the words of some significance, musical notes, or the Rock Band's English Logo.

Overall, in the process of the design of the fruit brand logo, you need to pay attention to the coordination of the various elements of the sense of wholeness, and at the same time also want to meet consumer recognition and visual and sensory needs. Regardless of the industry, innovation, breakthroughs and intertwined design elements will be a huge advantage against peer competition.

Zhonghui Design Original Fruit Brand Logo Design

The above is the content provided by the professional logo design company-Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), and I hope it can help you.