No, as of July, 2023, the price of ice cream in Yili Qiaolezi is increasing. The unified retail guidance price of manufacturers has risen to 4 yuan, and the wholesale price has started in 3 yuan. The sale of four flavors of Qiaolezi has always been the brand of Yili ice cream sales, and half the price of Yili Qiaolezi in the live broadcast room is fake. As one of the main products of Yili ice cream, the price of Qiaolezi ice cream is generally stable, with a slight increase before 2023.